Social Media Community Manager

Location
New York
Posted
May 13, 2013
Closes
Jun 12, 2013
Contact
Ms. Pam Wadler
Category
Social Media
Duration
Full Time
Job responsibilities:

•Develop and post original daily content designed to:
oMotivate fans to connect directly
oDrive relevant conversation around each brand
oCreate a track record of subject matter that will help establish them as a resource in their category
•Have a deep understanding of Facebook, Twitter, Pinterest, YouTube, Wordpress, Tumblr, FourSquare, Instagram and Google+
•Monitor brand profiles, evaluate incoming activity and respond skillfully
•Scour the web and the social web for applicable content to repost, reply to and comment on
•Analyze activity by utilizing measurement tools and success indicators; track discussions and gauge influence and brand sentiment with tools such as SocialMention, Trackur and Klout
•Maintain an ongoing knowledge of new acquisitions, conferences, viral campaigns, apps and other social media developments
•Develop strategies to garner the attention of relevant influencers in the social media sphere; develop content that compliments the direction of the agency's traditional media relations
•Be comfortable and familiar with desktop dashboard applications such as HootSuite, TweetDeck and Livestream
•Evaluate client's current and previous social campaigns and make suggestions that can be implemented to give them more influence and mileage
•Generate weekly updates and monthly reports outlining campaign movement

Qualifications:

•2-4 years experience in community management/social media marketing
•Understanding of social media strategy and trends; ability to navigate new and existing social tools/platforms with courage and ease
•Demonstrated ability to grow social followings, yielding ongoing, meaningful brand connections
•Exceptional written communication skills
•Ability to be detail oriented in a fast-paced environment
•A can-do attitude
•A knowledge of the public relations/marketing field is a must
•An interest in health, fitness, beauty, medicine, fashion, food and lifestyle is a plus


Please email resume with cover letter to Pamela Wadler at HR@trentandcompany.com

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