Digital Media Buying Coordinator

Employer
Location
New York
Posted
May 28, 2013
Closes
Jun 27, 2013
Contact
Lauren Cowans
Duration
Full Time
We are looking for an energetic, solutions-oriented team member that loves numbers and Excel! This person will be responsible for managing & optimizing numerous RTB/programmatic campaigns as well as identifying & testing new strategies to drive optimal media performance for clients. Position reports directly to Sr. Director of Audience Targeting.

Responsibilities:
-Help manage a variety of digital display campaigns via RTB/programmatic buying - implement campaigns into a DSP and QA through flight
-Assist with optimizing campaigns for a variety of success metrics including CTR, CPC, and CPA - seek opportunities to improve campaign performance
-Track, analyze, and update daily reports - help maintain a database of campaign performance and provide Account Managers with regular reporting

Requirements:
- Recent college grad or 1-2 years related experience
-Strong interest in digital marketing and/or media buying
-Basic/conceptual understanding of digital media buying (CPM, CTR, CPC)
- Capable of learning new technologies/platforms quickly and efficiently
-Strong knowledge of MS Excel

How to Apply:
Interested candidates should submit a resume and cover letter with salary requirements to hr@cafemom.com. The subject line of your email should read "Digital Media Buying Coordinator".

We regret that we are unable to respond to each resume. Only those individuals selected for interviews will be contacted. CafeMom is an equal opportunity employer.