Vice President, Editorial & Strategy

New York
May 31, 2013
Jun 30, 2013
Talent Acquisition
Full Time
This senior level position’s primary function is to set editorial voice, creative vision, determine strategic direction, and develop concepts and creative executions for Viacom's corporate creative projects, which encompass integrated solutions across digital, video, print and merchandise for business-to-business, consumer and internal communications.


•Extremely strong writer who understands and can oversee and execute on editorial tone, branding, strategy and marketing plans.
•Experienced creative and strategic leader who can work across all media to develop integrated campaigns and ensure that design, editorial and strategy are aligned to meet client goals. Develop concepts based on client goals and execute them across multiple touchpoints.
•Manage Editorial/Strategy, Account Services and Print Production staff and freelancers. In partnership with VP of Design, oversee and direct Design and Editorial teams on projects, and give them clear and strong direction.
•Ability to conceive, develop and write across all media, including print, video, digital and merchandise.
•As part of departmental leadership team, work to develop long-term strategic goals for the department, oversee departmental budget and guide the daily process and procedures of the area.
•Inspire and encourage innovative thought.
•Ensure all phases of production meet quality standards.
•Empower direct reports as well as entire staff through delegation, coaching and training.
•Work collaboratively with Senior Vice President, Creative Services and other department heads to recognize, create and manage opportunities to build and enhance on-brand messages and creative. Partner closely with VP, Design to guide the day-to-day work.
•Ensure cost-effective administration of budget.
•Develops strategies, creative directs, brainstorms and writes for a multitude of disciplines, which include:
?Branding and Identity
?Integrated Campaigns
?Interactive, On-Air, Video, Print, Radio and Merchandise
?Think Tank Initiatives that generate insights and ideas for new ventures
?Full-Scale Scripted Productions, Live Events, Speechwriting, Joke-writing
?Multicultural brand strategies
?Pro-Social Initiatives
?Presentations and Strategic Documents
?Conventions and Trade Show Sets
?Naming and tagline development
Basic Qualifications:

•Bachelor’s degree required. English or Journalism major preferred.
•Master’s Degree in English or writing preferred.
•Minimum 10 years of professional experience as a seasoned creative director in an agency or creative studio with a body of work across print, digital and video, with a minimum of 5 years experience supervising others.
•Leadership experience in a large group, not only creatively but operationally, overseeing budgets, staffing, processes and overall direction of the group.
•Ability to develop creative strategy, create the vision and direct multidisciplinary teams to develop solutions.
•Accomplished leader, reliable and self-starter with strong project management skills and the ability to prioritize and manage multiple projects.
Desired Qualifications:

•Strong organizational, interpersonal and communication skills, and able to work collaboratively.
•Excellent presentation and pitch skills.
•Strong relationships within the industry.
•Creativity and ability to write, able to write in a multitude of voices across all mediums. Excellent editor who can establish or craft a voice, and edit writers' work.
•Strong people manager, who can lead, mentor, build and inspire individuals and teams.

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