International Sales Planner

New York
Jun 03, 2013
Jul 03, 2013
Mr. Apply Online
Digital Media
Full Time
WebMD (NASDAQ: WMBD) is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.

WebMD is an Equal Opportunity Employer


The Sales Planner is a key member of the WebMD sales team and will work closely with Sales Directors, Sales Management, Clients and internal operation teams.

She/he is responsible for the complete lifecycle of Medscape media programs, including inventory checks, reserving/booking inventory, responding to RFP’s, creating/updating IO’s, campaign management, and reporting to our UK based sales team.

Responsibilities include:

- Work in partnership with the Sales team to understand client objectives and needs
- Develop strong understanding of Medscape media products
- Assist Sales team with RFPs
- Plan and reserve media
- Obtain creative/3rd party tags
- Effectively communicate program details to internal operation teams
- Provide ongoing campaign management to ensure revenue is maximized
- Analysis & perform optimizations
- Proper delivery of contracted goals/ program pacing and reporting


- Diligent work ethic with excellent organizational, time management, and problem-solving skills
- Ability to multi-task and function well under pressure and tight delivery timeframes
- Understanding of third-party advertising tags and reporting
- Proactive, results-oriented with strong customer service skills
- 3+ years’ experience in agency or publisher environment with media planning responsibilities
- BA/BS is required
- Knowledgeable of the latest digital advertising trends and online media
- Proficiency in media analytics and Microsoft excel
- Salesforce, DART, ATLAS, Point Roll, YieldEx experience a plus

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