SEM Specialist

Location
Baltimore
Posted
Aug 22, 2013
Closes
Sep 21, 2013
Contact
Ms. Paige Price
Category
Technology
Duration
Full Time
As the e-Commerce SEM Specialist your overall responsibility is acquiring new subscribers through the development, implementation and optimization of multiple SEM and PPC Campaigns. Additional responsibilities include, but are not limited to, assisting in the creation and distribution of daily HTML emails, general website production, and reporting on SEM activities.

Responsibilities:
• Assist in the day to day management of Google Adwords and Microsoft Adcenter
• Keyword research, bid management, ad copy writing and other core PPC functions
• Landing page creation and optimization
• Create reports that assess campaign performance and identify opportunities to improve campaign performance

Requirements:
• Proficiency in HTML
• Client side scripting
• Ability to manage multiple tasks with attention to details, deadlines, budgets and timelines.
• Desire and ability to go above and beyond (which entails thinking and working beyond 9 to 5)
• Exceptional analytical and Excel skills

Strongly Preferred, but not required:
• Experience with Adwords and or Microsoft Adcenter
• Experience working with Google Analytics



To apply, please submit both a resume and cover letter to the link provided.

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