Senior PR Account Executive - Wine & Spirits

Location
New York
Posted
Sep 18, 2013
Closes
Oct 18, 2013
Contact
Ms. Mina Alexander Director of HR
Duration
Full Time
The Senior Account Executive (SAE) of the Food, Wine & Spirits Group will have the responsibility for account profitability, new business solicitation, quality of account service and employee engagement. They will be responsible for managing overall account team performance as it relates to client service and quality control on multiple sizeable pieces of business.
Responsibilities

SAE responsibilities include, but are not limited to the following:

•Ideate and execute strategic media and business plans
•Cultivate relationships with top-tier consumer, business and trade press
•Coordinate media tours and press events
•Draft press releases
•Secure press meetings for clients
•Develop and manage comprehensive media databases for clients
•Serve as a day-to-day contact for clients
•Identify and forge relationships with relevant strategic partners
•Oversee event execution and budgets in line with client platforms
•Assist with core message development for brand platforms
•Participate in new business proposals and presentations
•Manage Associate Account Executives, Account Executives, and Interns
•Monitor and identify trends/hot topics in the wine / spirits industry on a daily basis and apply them to client needs and programming
•Identify and draft opportunities for clients

Qualifications:

•College degree in relevant field such as Marketing, PR, Communications, and Journalism
•Minimum 5 years’ experience in media relations
•Must have experience in wine and spirits PR
•Must have strong media contacts, especially in broadcast
•Impeccable writing and analytical abilities
•Excellent presentation, verbal, and interpersonal skills
•Strongly motivated and proactive in nature
•Ability to manage junior staff members
•Availability to travel and work occasional evening and/or weekend events
•Personable and outgoing style with a knack for proactive problem-solving-Self-starter




REQUIRED: Minimum 5 years' experience in media relations and experience in wine and spirits PR

PLEASE EMAIL ALL APPLICATIONS WITH COVER LETTER

PLEASE INCLUDE SALARY REQUIREMENTS

PLEASE DO NOT CALL

More jobs like this