Advance Account Executive

Employer
Location
Boston
Posted
Sep 23, 2013
Closes
Oct 23, 2013
Contact
Ms. . .
Duration
Full Time
AOL Advertising is revolutionizing the way online advertising works. We operate on the cutting edge of media, giving clients a diversity of means to reach global audiences that consume AOL content on a daily basis. AOL is uniquely positioned in the marketplace to work with brands to move their stories forward given our focus on original content, sophisticated distribution models and social marketing approaches. Simply put, we tell the story, take it places and get people talking.

Advance sales professionals are accountable for generating revenues from regional to medium size national advertisers. Accountable for developing advertising accounts via telephone and email. Builds relationships with current and prospective customers; understands customer needs; builds customer urgency. Responsible for proactive, outbound lead generation that leads to new advertising customers.

Responsibilities:
• Job emphasis is on recruiting new business through cold calls and existing account lists.
• Proactively prospecting and qualifying potential new advertising accounts.
• Sell advertising and sponsorship opportunities.
• Penetrate medium size organizations to obtain branded marketing dollars.
• Present persuasive sales presentations to all levels of an organization.
• Manage B Level accounts.
• Analyze campaign performance statistics and recommend optimized media solutions.
• Work with sales account team to put together top notch cross-network media strategies and plans.
• Manage, grow, and develop accounts

Requirements:
• The ability to manage an account list and consistently meet aggressive deadlines and goals.
• Demonstrate excellent follow up skills for all areas of sales cycle.
• Make compelling and motivating presentations to a target audience using visual aids and other media.
• Excellent communication, negotiation, and persuasion and partnering skills.
• Ability to effectively and clearly communicate the value proposition of AOL.
• Strong customer focus – promoting customer satisfaction, resolution and loyalty.
• Must have strong understanding of marketing dynamics including demographic and psychographic targeting, brand positioning, and pricing models.
• Education: Bachelor’s degree or equivalent experience, with concentration in Marketing and advertising preferred
• Experience: Minimum 3 - 5 years of experience in internet advertising sales
• Superior phone skills, excellent verbal and written communication and presentation skills; Results oriented, accountable, strong work ethic, strong team player. Outstanding computer skills including solid knowledge of Excel, Word, Power Point, and CRM systems
• Able to work effectively and excel in a matrix organization; Ability to adapt to a changing environment quickly and easily
At AOL we’re focused on radically redefining the world of online communications. We are transforming how people around the globe connect with information, entertainment and one another by bringing together award winning journalists and innovative technologies to create rich and engaging consumer experiences. We look for people who are exceptionally imaginative, collaborative, and truly excited about our mission - to inform, entertain and connect the world.
AOL is an equal opportunity employer and does not discriminate on the basis of age, color, disability, marital status, national origin, race, religion, sex, sexual orientation, veteran status or any other classification prescribed by applicable law.