Marketing Specialist

Location
Irvine
Posted
Sep 26, 2013
Closes
Oct 26, 2013
Contact
Hiring Manager
Category
Marketing, Publishing
Duration
Full Time
Job Requirements:

This individual will be a key member of the team, responsible for providing both administrative and marketing-related support reporting directly to the Director of Editorial and Marketing. The candidate will have excellent written, oral, and interpersonal communications skills; will possess exceptional organizational skills and the ability to multi-task, meet deadlines, and stay flexible. This is a unique opportunity to learn about book publishing from the vantage point of a media company that also has a top print and digital brand and see how these work together.

The right person will:
• Have a BA/BS degree
• Have 4+ years experience in marketing/publicity
• Possess a passion and skill for copywriting
• Strong knowledge of digital marketing and social media
• Be able to demonstrate your abilities by showing recent work
• Be a self-starter able to work independently in a deadline based, multi-project environment
• Strong interest in or working knowledge of the book publishing industry

Responsibilities include:

• Copywriting/editing/proofing- you gotta love this!
• Working closely with Director of Marketing and Editorial to implement marketing and publicity plans for assigned titles
• Developing press materials and advertising copy
• Tracking marketing campaign results and generates data reporting for measuring effectiveness and ROI
• Creating product descriptions populating catalogs and product-specific sales materials as assigned
• Managing direct-to-consumer email marketing programs and use of social media platforms belonging to the division, and provide support/coaching to authors on the same
• Update and manage all content for Entrepreneurbookstore.com
• Administrative support including handling customer service calls, research, review copy mailings, and the like

Please email your resume AND salary history to: press@entrepreneur.com with the subject: Marketing Specialist.

Electronic applications preferred-please submit resume and cover letter as PDF or Word document or include resume in the body of your email.

Local Candidates Only. No phone calls please.


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