Integrated Mktg Director, Better Homes & Gardens
Posted: 11/12/2013 | Expires: 12/12/2013
Location: New York
Duration: Full Time
The Integrated Marketing Director develops and executes marketing solutions for advertisers, including signature programs, custom integrated ideas and added value offerings. This position will work Meredith Digital to develop digital and social media opportunities. The Integrated Marketing Director will oversee the Associate Integrated Marketing Manager.
Essential Job Functions
60% - Develops and executes integrated proposals.
20% - Creates and oversees signature program(s) and added value offerings.
20% - Manages Associate Integrated Marketing Manager.
All must be met to be considered.
Bachelor's degree in Marketing, Journalism or related field, or equivalent training and/or experience.
Minimum eight years related marketing experience.
Previous budgeting experience.
Specific Knowledge, Skills and Abilities:
Excellent verbal, written communication and interpersonal skills.
Strong strategic thinking and resourcefulness required.
Ability to work independently and manage multiple projects simultaneously.
Strong copywriting and editing skills.
Strong project management skills.
Attention to detail a must.
Proficient in PPT, Word, Excel. InDesign is a plus.
Knowledge of media/magazine marketing.
Good understanding of digital and social media.http://track.tmpservice.com/ApplyClick.aspx?id=1981727-2015-696