Director, Media Relations & Communications

Location
Washington
Posted
Jan 04, 2014
Closes
Feb 03, 2014
Contact
Melissa Hajjar
Duration
Full Time
We are looking for a Director, Media Relations and Communications who will lead media relations, PR and communications activities with general, health, and health policy media (print, digital and broadcast digital outlets). The Director will provide strategy and leadership as well as tactical support for media relations, campaigns and related activities that support and advance ACOG’s overall mission.

Responsibilities


•Serve as the lead within the Office of Communications and Marketing to create, develop and implement effective media strategies and campaigns. Manage the media presence for ACOG with general, health, policy and advocacy media outlets. Manages the organization’s reputation and image, generates positive media coverage, and responds to a large volume of media inquiries from top-tier national media outlets. Monitor, track, and circulate relevant media coverage.
•Develop media-related materials (i.e., media releases, articles, policy statements, op-eds, letters to the editor, media alerts, etc) for consumer and professional outreach to promote and support ACOG’s mission, guidelines, recommendations, statements, and events.
•Conduct and oversee media training for ACOG’s leadership, who serve as experts and spokespeople with media outlets. Work with leadership in effectively answering media inquiries.
•Direct the strategy, planning, organization and attendance of briefings, digital media or other events on a variety of women's health issues.
•Utilize digital strategies to maximize media relations success.
•Manage relationships with internal and external partners, including ACOG’s Government Relations team.
•Work with partner and coalition organizations to develop messages and materials to support project goals.
•Manage staff and the work of freelancers/outside vendors.


Requirements

•BA, BS in journalism, communications, public relations or a related field (advanced degree a plus)
•10+ years of direct hands-on, progressively responsible positions in media relations and health communications. Experience with a public health or nonprofit organization a plus. Minimum five (5) years of experience in a management position, including directly managing staff, budgets, metrics, and external vendors.
•Must have knowledge and experience in health (women’s health a plus).
•Understanding and experience with media operations and news organizations. Experience answering media inquiries as well as preparing and actively pitching media/press materials (statements, reports, polls, etc.).
•Excellent written and verbal communication skills, particularly in dealing with the media in a polished, professional manner. Excellent interpersonal skills and ability to work well in a team and independently. Demonstrated ability to meet tight deadlines and work under pressure. Good project management skills and attention to detail.
•Skilled with digital communications and related technology, including how to use effectively use social media platforms such as Twitter and Facebook as part of media relations activities.
•Occasional travel required. Must be available to respond to news media and staff in the field after working hours.


The American College is an equal opportunity and affirmative action employer, who participates in EVerify. All qualified applicants will receive consideration for employment without regard to race, color, national origin, gender, religion, age, disability, veteran’s status, or any other classification as required by applicable law.



Application Instructions


To apply, please submit your cover letter and resume online at:


https://home.eease.adp.com/recruit/?id=6783031


IMPORTANT NOTE: The application system does not provide a specific place for you to upload/input your cover letter. Please remember to upload/paste your cover letter AND resume as one document.