Marketing Associate

New York
Jan 15, 2014
Feb 14, 2014
Tiffany Drysdale
Full Time
Position Description: United Dental is looking for dynamic Marketing Associate to assist the corporate team to execute our marketing strategy.

A.Advertising & Marketing Responsibilities
-Manage end-to-end local advertising efforts from design to execution for online and direct marketing
-Ensure that assigned advertising & marketing campaigns are delivered on time and within designated budget
-Track and monitor effectives of various marketing methods (using tool to TBD)
-Collate, review, analyze and report on weekly and end of campaign results (using tool to TBD)
-Liaise with external partners like printers, vendors, creative agencies, if applicable
-Constant discovery of new marketing channels to inject new and fresh ideas to existing campaigns
-Act as brand ambassador on social media outlets to post treatment promotions and job announcements at UD
-Support headquarters with ad-hoc marketing requests
-Experience with media planning ; managing insertions and medial scheduling through excel (must have experience managing database)

B.Customer Satisfaction Responsibilities
-Monitor online reviews on assigned UD branches daily (Yelp, Facebook, Twitter, etc) and represent the company in managing and addressing the negative image (i.e.: responding to the reviewer with an apology and 10% off next visit)
-Act as social chair at local branches to plan and organize company events and gatherings and take pictures for company newsletter, social media sites, etc.

-1-3 years of work experience in any Marketing, Advertising or related field
-4-year degree
-Superb writing ability and verbal communication skills
-Impeccable attention to detail and thorough understanding of the end to end campaign management process.
-Strong knowledge of Excel, PowerPoint and Word.
-Personal drive and passion for marketing
-Graphic Design Experience a PLUS
-Experience with event planning and orchestrating events
-Proficient in both MAC and PC
-Social Media Savvy (Facebook, Twitter, blogging)
-Deep understanding of current marketing trends and social media insights
-Results-driven, Disciplined,
-Team player

-Health Insurance Coverage
-Dental Plan Coverage
-Paid vacation
-Paid holidays

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