Senior Associate, Communications

The Pew Charitable Trusts
Feb 03, 2014
Mar 05, 2014
Human Resources
Full Time
The Organization:
The Pew Charitable Trusts is driven by the power of knowledge to solve today’s most challenging problems. Pew applies a rigorous, analytical approach to improve public policy, inform the public and stimulate civic life.

We are an independent nonprofit organization – the sole beneficiary of seven individual trusts established between 1948 and 1979 by two sons and two daughters of Sun Oil Company founder Joseph N. Pew and his wife, Mary Anderson Pew.

Our work lays the foundation for effective policy solutions by informing and engaging citizens, linking diverse interests to pursue common cause and insisting on tangible results. Our projects encourage efficient, responsive governments – at the local, state, national and international levels – serving the best interests of the people. We partner with a diverse range of donors, public and private organizations and concerned citizens who share our interest in fact-based solutions and goal-driven investments to improve society.

With offices in Philadelphia, Washington, D.C., Brussels and London and staff in other regions of the United States as well as Australia, Pew provides an exciting learning environment and the opportunity to work with highly talented individuals. We are a dynamic, rapidly evolving organization that values creativity and innovative thinking and fosters strong teamwork with mutual respect.

The Communications department supports leaders at all levels of the institution to promote project and campaign efforts, inform key audiences, and protect and advance the Pew brand. The department provides a comprehensive range of communications services for all programmatic and administrative units and Trusts-operated projects. Our in-house expertise includes: strategy and message development; editorial support; design and creative services; media event planning; digital and video production and social media. The unit oversees all communications policies, guidelines and processes in order to manage the Pew brand, ensure production of the highest quality work and effectively steward Pew’s resources.

Position Overview
This position, based in Pew’s Washington, D.C., office, reports to the Director, Communications and is a member of the Pew communications staff supporting the work of the government performance division. He/she implements communications strategies for projects to effectively communicate Pew’s work and messages. The Senior Associate, Communications will assist the Director, Communications on health-related initiatives that include the protection of public health through programs to improve food, drug and medical device safety.

The successful candidate must have excellent writing and editing skills, be creative, think strategically and have proven media relations skills.

Media Relations and Communications Strategy
* Manages and implements media outreach targeting policymakers and other influential leaders, with a focus on national and targeted state media.
* Develops and cultivates relationships with a comprehensive list of relevant business and political reporters, editors, producers, and columnists.
* Serves as a primary back-up and assists project teams as required.
* Participates in communications and organizational strategic planning to ensure communications strategy is aligned with organizational goals and regularly inform team of media outreach efforts and results.
* Manages rapid response process for media coverage, involving relevant colleagues within the government performance division and Pew Communications, as appropriate.
* Arranges media interviews for spokespersons and helps with preparation for interviews and public appearances.
* Produces talking points for spokespersons, staff, and state advocacy partners.
* Coordinates media tracking, selection, and electronic distribution of clips to the appropriate project team members.
* Responds to general press inquiries and be available for news media and staff in the field after working hours on a reasonable basis; coordinate responses as needed with senior communications colleagues to ensure professionalism and message consistency.
* Provides technical assistance on media relations and campaign communications to state advocates.
* Creates and maintains media lists and press kits.

Publications, Writing, Web & Multi-Media Communications
* Writes and edits communications materials personally, or in collaboration with Pew’s editorial services desk, such as press releases, advisories, statements, speeches, presentations, fact sheets, articles, papers, policy briefs, brochures and other communications materials for public dissemination.
* Works with Digital team members to develop, write, and edit materials for the web, and assist in developing and executing digital strategy that optimizes usage of online tools.
* Works in collaboration with digital, multi-media, and graphic design staff to develop materials that help to achieve project goals.

* Prepares materials for internal audiences and contributes to the work of other government performance staff through writing and editing of memos, board updates, and strategy papers.
* Ensures that internal and external audiences are kept apprised of project updates through newsletters, mailings, and other vehicles for direct communications.
* Develops and maintains an informed awareness of topics of interest to Pew’s health policy projects, to most effectively carry out all of the activities listed above and participate in special projects.
* Contributes to and participates in division and communications department tasks as assigned, as well as broader Pew-wide projects and/or committees as needed.

* Bachelor’s degree required.
* A minimum of five years of progressively responsible experience in media relations and campaign communications, preferably with public policy or nonprofit advocacy organizations.
* Significant experience in earned media.
* Understanding of media operations and news organizations and experience pitching both event-based press materials (announcements, bills, agreements, etc.) and product-based press materials (statements, reports, polls, etc.).
* Experience creating and maintaining media lists.
* Demonstrated track record of letter to the editor and op-ed placement in print media.
* Excellent written and verbal communication skills.
* Ability to work well in a team and independently.
* Demonstrated ability to meet tight deadlines and work under pressure.
* Good project management skills and attention to detail.
* Demonstrated political skills and judgment.
* Ability to thrive in a creative, fast-paced and highly professional corporate culture that emphasizes excellence, collegiality and teamwork.

Occasional travel to attend meetings and conferences.

We offer a competitive salary and excellent benefits package, including four weeks of vacation, a generous 401(k) plan and flexible benefit options.

Pew is an equal opportunity employer.

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