Associate Media Director

Employer
Location
New York
Posted
Feb 12, 2014
Closes
Mar 14, 2014
Contact
Manager Recruitment
Duration
Full Time
Better strategy wins new business...and Aegis is in the zone. We are growing and looking for the top media talent to join our team. If you are looking to be challenged and push your career, Aegis wants to know you.

POSITION & ROLE DESCRIPTION


Title: ASSOCIATE DIRECTOR, PLANNING

Department: PLANNING

Reporting Structure: ACCOUNT DIRECTOR, PLANNING OR ABOVE


OVERALL SUMMARY - POSITION DESCRIPTION

The Associate Director role is a leadership role as well as a managerial one. The Associate Director sets the working style for the group, leads the strategic direction and is tasked with being a marketing partner for the clients. The Associate Director is an expert on the clients’ business and a leader on the business with the clients and within the agency. The Associate Director is responsible for demonstrating a strong working knowledge of the media space (including digital media) and available media research. This individual is responsible for identifying business opportunities and solutions on a regular basis. The Associate Director sets the tone for how the account is managed by assuring focus on key client objectives and delivering appropriate resources while maintaining profitability.

KEY AREAS OF RESPONSIBILITY
Responsibilities include, but are not limited to:

Media Planning and Execution:
Accountable for media plan output timeliness, accuracy, and overall excellence
Lead the process of strategic media planning/execution and serve as a resource for supervisors, planners and assistants for advice and counsel
Demonstrate ability to utilize resources to help guide client’s marketing goals in their respective markets (syndicated, proprietary, analyst data)
Understand and adopt new techniques and technologies that are relevant for clients’ media strategies
Provide and discuss industry information on media, markets and related dynamics
Maintain relationships with media community; continue to develop publisher and higher relationships for exchange of ideas
Demonstrate ability to sell Aegis and all its offerings
May participate in the creation and negotiation of yearly client contracts and supplemental proposals and manage account profitability
May participate in the setting of negotiation strategies

Client & Internal Relationships:
Build trusting, collaborative relationships with clients at appropriate levels
Maintain client relationships at appropriate levels
Manage expectations of clients and deliverables
Accurately represent the client’s point of view when reviewing work, leverage this perspective when providing feedback to team and presenting to client
Identifies opportunities to offer other agency service line offerings to existing clients
Grow business opportunities within current clients, where appropriate
Participates and presents in New Business efforts and presentations, where appropriate
Capable of effectively managing up and down the reporting structure

Strategic Thinking & Leadership:
Provide and/or guide strategic input for all plans internally and externally
Demonstrate problem solving and intervention when necessary
Understand and analyze the root causes of problems and develop ways to rectify
Guide and assist staff to arrive at potential solutions to problems/issues
Ensure key information is provided to team regarding client issues, internal agency issues, changes in account status, etc.
Train, motivate and develop a media planning group
Construct and deliver accurate, honest and timely performance management documents

Communication Skills:
Establishes and maintains communications process with clients, digital and offline media teams, etc. for each piece of business within the team
Directs the development of client presentations and other important communication, communication that is clear, compelling and persuasive
Lead client presentations
Communicate key information about our company
Adapts communication style to relevant audience
Links communication to audience’s concerns and perspectives
Moves audience to desired action through clear and persuasive delivery of information

EXPERIENCE/KNOWLEDGE REQUIRED:
Bachelor’s Degree
7 + years of media planning experience
Client service experience
Understanding of key research sources
Proven leadership ability – experience managing a team of planners & supervisors
Knowledge of current trends and innovations in media
Knowledge of digital media
High-level proficiency in MS Word, PowerPoint, Excel and Outlook

"NO PHONE CALLS". Please include resume and qualifications with submission.