Account Executive, Social Media

Feb 19, 2014
Mar 21, 2014
Ms. Alan Cohen
Full Time

The Role

You’re excited about the intersection of culture, commerce and media. You want a public relations career where you help brands leverage social tools to make their products and messages more relevant. You have a passion for Pinterest and know the differences between Vine and Instagram. You’ve implemented social media programs at an agency and you love working on top accounts. The AE of social media will play a fundamental role on MWW’s social media team.

The Essential Responsibilites

In this position, you will be responsible for delivering the following:

Assist with managing basic updates to sites and/or applications for all areas of an account including
Manage day-to-day community engagement on client social platforms
Prepare and/or review activity reports and status reports for clients
Implement basic updates to client sites, social platforms and/or applications for select accounts
Engage influencers and online media to share client news
Exhibit effective project management and servicing broader account teams
Keep account team abreast of timelines and deadlines
Assist with content strategy planning
Draft visibility, content and conversation audits


Desired Skills and Experience

To be considered, you must 2 years of social media experience, preferably at an agency. A strong consumer background is a plus

The account executive should have a deep understanding of the role that social media plays in a client’s communication mix and understand and be able to assist in the development of digital engagement campaigns..
Fundamental understanding of social media engagement and experience in implementing community management, fan engagement and influencer targeting campaign
Solid grasp of all basic public relations tools, and how they affect clients
Strong research, writing and editing skills
Basic knowledge of website structure, technology platforms, and social networks
Desire to work hard and be a productive member of a fun and close-knit team

Please forward cover letter and salary requirements.