Account Manager - Food/Wellness/Lifestyle
Primary responsibilities: •Develop and cultivate relationships with clients and external audiences.•Supervise day-to-day client projects and events to insure the quality of work meets client’s needs and objectives. •Oversee all aspects of major events for clients.•Review materials (press releases, pitch letters…) prepared by Senior Associates and Associates. •Develop material on complex issues (speeches…etc.).•Develop and place appropriate stories by and about the client in business, and consumer media as needed. •Maintain clear and consistent communication between the client and RF|Binder. •Provide strategic insights and suggestions to senior colleagues and team members. •Work with senior management to develop complete communications plan for the client.•Work closely with a Senior Director / Managing Director on medium pieces of business. •Business development: 1. Identify opportunities for additional assignments for existing clients. 2. Create first draft for new business proposals. •Responsible for activity reports and other client administrative duties. •Develop budgeting skills through organization of sub-projects on the account.•Supervise several Senior Associates and Associates.Skills required: •Strong oral, editing and written communication skills•Excellent interpersonal skills•Excellent organizational skills•Ability to think creatively and suggest ideas•Ability to plan strategically•Business presentation skills, including their development •Ability to budget programs and understand the financial aspects of the client relationship•Proficient in computer software (Word, Excel, PowerPoint)Qualifications:•3-5 years PR agency experience working on food/wellness/lifestyle •BA or BS degree; graduate degree in specialist area is a plus.