Copywriter

Employer
Location
Oakland
Posted
Mar 06, 2014
Closes
Apr 05, 2014
Contact
Aiko Brandon
Duration
Full Time
The Enterprise Creative Group is an internal creative resource of Wells Fargo. We're building our team to handle bigger, more creative projects for our internal partners, and we're seeking a Copywriter to handle primarily Social Media, working directly with our Social Media team.

Social Media is an increasingly important, dynamic are of growth for Wells Fargo. We're looking for a talented, engaged writer to help us push this practice to the next level.

The ideal candidate will have 7-10 years of experience in an agency or in-house agency environment as a Copywriter, working across a range of digital and social projects including social content, video, websites, email, online advertising and digital direct response with an emphasis on creating day-to-day social media content for a large brand. The position requires working directly with clients in a fast-paced, collaborative, quick turn environment. Financial Services category experience is a plus. Candidates must have an online portfolio of work samples for review.

Key responsibilities:

- Create engaging social media content for a variety of businesses and products and for a variety of internal clients.
- Work with cross-functional teams to deliver a consistent brand voice and message across all social media platforms.
- Transform press releases, briefs and traditional content into effective and shareable social media content.
- Create online content and copy for websites, blogs, emails, marketing campaigns.
- Contribute to the creation of deeper social media content like videos, promotions, campaigns and campaign extensions.
- Partner effectively with internal clients, creative partners and Marketing leadership.
- Learn and leverage Wells Fargo brand standards and voice and apply them appropriately to social media and online.
- Communicate effectively with senior level executives within the organization.
- Lead and develop a team of marketing and content/publishing professionals.

Basic Qualifications:

4+ years of marketing, creative or communications writing experience.

Minimum Qualifications:

- 7-10 years as a copywriter in an agency or in-house agency setting.
- Online portfolio of work

Preferred Skills:

- Excellent writing skills and the ability to apply them to social media and online.
- Command of the English language, grammar and punctuation.
- Deep knowledge of and passion for Social media sites, tools, trends, applications and best practices.
- Ability to stay organized, self-directed, and collaborative.
- Strong conceptual abilities, imagination and passion for creativity.
- Interest in and familiarity with the Financial Services category.


Search Wells Fargo Job requisition no. 3841357 via the link provided

The ideal candidate will have 7-10 years of experience in an agency or in-house agency environment as a Copywriter, working across a range of digital and social projects including social content, video, websites, email, online advertising and digital direct response with an emphasis on creating day-to-day social media content for a large brand. The position requires working directly with clients in a fast-paced, collaborative, quick turn environment. Financial Services category experience is a plus. Candidates must have an online portfolio of work samples for review.