Associate Publicist/Publicist

Mar 10, 2014
Apr 09, 2014
PR Hiring Manager
Full Time
Sourcebooks is looking for another dynamic communicator to join our innovative team in the role of Associate Publicist. The Associate Publicist’s responsibility is to introduce readers to their next favorite author through super-creative publicity and marketing strategies. You will work closely with authors in order to transform their personal passion and creativity into a campaign to reach potential readers in traditional and new media as well as through conferences, events, and word of mouth marketing. The Associate Publicist is hands-on in the creation of the overall marketing strategy and works closely with editors, marketers, and sales people to turn a manuscript into a national bestseller!

The Associate Publicist we want will:

•Be Passionate
We want someone who believes that creativity and passion are the electricity that powers a great idea to become reality. You don’t see a press release as an item on a check list but rather as a rare and precious opportunity to tell a GREAT story!

•Be Agile.
We have a very creative, high-pressure environment. Sourcebooks is known for by our customers as a company who listens to what the market is saying. When we are passionate about something but results are lagging, we come at it from a new direction until we find what works. When a spark occurs unexpectedly, we run to find a gas can in order to create a wild fire.

•Dream Big Dreams.
This is a company where big dreams are celebrated and small dreams are challenged. If you like to think about “what if…” or “why can’t we…” you would love it here. An associate publicist at Sourcebooks was responsible for leading the company to the biggest pre-order event in our history simply because she wanted to make the impossible reality.

You will have the opportunity to work with phenomenal sales, marketing and editorial teams in order to craft the right message for the right audience and to develop a strategy that will send that message everywhere. We believe in developing our employees and giving them learning opportunities that can take them to the next level.

•Be Driven by Impact.
Some people say that publicity is a marketing effort that can’t be measured. We disagree! We look for (and find) the tangible ways in which PR is driving sales and we are wired up to drive against those activities with the biggest impact.

•Embody the Entrepreneurial Spirit.
Commit to an idea with passion and enthusiasm, and know when to change gears and let the Idea go. Be self-motivated, with strong communication skills and a desire to work in a fast paced, entrepreneurial environment. Never be afraid of a late night, an early morning, an impossible idea or a challenge to overcome.

Other Requirements:

•Experience in publicity or marketing of consumer products
•Publishing experience or a love of women’s fiction or romance novels strongly preferred
•Strong relationship-building skills. The ability to cultivate relationships with media to build trust amongst authors and peers is key
•Strong written and oral communication skills
•Strong organizational skills
•A desire to grow in a public relations or marketing communications career

If you are interested in being part of this creatively driven, growing team, please send a cover letter of interest, salary requirements and a resume!

Include Cover letter and salary requirements with resume.