Marketing Manager, Audio
The Digital Publishing Group seeks a Marketing Manager to join their team to work with the Living Language, Fodor's Travel, and Penguin Random House Audio imprints. This position will work closely with the Senior Marketing Manager and is ideal for those who have a passion for languages, travel, and audiobooks. The Marketing Manager will focus on marketing for all three brands and work in collaboration with publicity, sales, and all marketing teams to create consistent messages to reach our targeted audiences.
Responsibilities include, but aren't limited to the following:
-Contribute creative ideas to promote the three brands
-Brainstorm targeted messaging and come up with slogans and content for various campaigns
- Manage the creation of campaign materials including ad reservations, writing copy, coordinating with design and production, and campaign reporting
-Develop long-term integrated marketing strategies and adhere strictly to budgets
- Develop and maintain third party partnerships and programs to further enhance our reach and awareness of our brands
- Think out of the box and always ready to generate, plan, and execute campaign ideas
Candidates should have 4-5 years experience in marketing/advertising, be highly organized, detail-oriented, self-starters, and have strong copywriting abilities. Excellent verbal and written communication skills are essential. The ability to be flexible, meet deadlines, and work independently as well as work collaboratively.
Candidate will also need to be proficient in copywriting, have familiarity with WordPress or HTML, and have experience in social media - analytics, a plus.
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