Marketing Manager

Location
Purchase
Posted
Mar 14, 2014
Closes
Apr 13, 2014
Contact
No direct contact available
Duration
Full Time
The Neuberger Museum of Art is seeking a Marketing Coordinator. Reporting to Museum Director, the Coordinator will assist in all facets of the daily process of managing the Museum's advertising and marketing operations to promote special exhibitions, the permanent collection, and educational programming. The Coordinator acts as a liaison to curatorial and administrative departments and outside vendors, coordinating ads and marketing materials from inception to completion with staff and the Museum's public relations consulting agency.

Key Responsibilities:
-Coordinate and execute all marketing activities for museum’s exhibitions and programs, to include: e-newsletter, quarterly print newsletter, press releases, event signage, calendar updates, and updating social media outlets. Act as primary liaison/manager to graphic design as well as execute some graphic design work for basic projects.
-Lead Museum’s marketing effort to support Visitor Services, Group Sales, Membership, Education, Corporate Development, and Retail.
-Work in tandem with Purchase College’s office of Communication and Creative Services, in order to coordinate and maximize the visibility of the Museum and college in uniform marketing efforts.
-Develop, implement, and track creative strategies to attract new and existing visitors and members.
-Plan and write copy for advertising, events, the website, the newsletter, email blasts, and more.
-Manage event listings online and in print.
-Work with exhibition and programming staff on evaluation strategies to assess both the reach of marketing efforts and the impact of NMA programming.
-Work with staff members, interns, and volunteers to support their participation in social media activities and creation of promotional material.
-Manage department budget. Code and process invoices, track expense to budget, reconcile payment schedule and discrepancies with the Museum’s finance office.
-This full-time position entails some evening and occasional weekend hours.

Desired Skills and Experience:
-Three to five years arts, marketing, or public relations experience.
-Knowledge and experience with all channels of marketing, including print and media advertising, direct mail, and working with advertising vendors, assisting with ad buys, and managing email campaigns.
-Familiarity with digital marketing tools, including email marketing systems, website and social media, digital assets and content management systems.
-High-level experience with social media, including analytics.
-Quantitative and qualitative research skills. Ability to organize, analyze, interpret, and communicate data.
-Proficiency with Adobe Creative Suite and Microsoft Office
-Excellent writing and editing skills. The candidate should be comfortable following the college's editorial style guide.
-Candidate must be detail-oriented, extremely organized, and able to work on multiple deadlines simultaneously.
-Self-starter who can work independently as well as effective in engaging interpersonal skills.


Submit a letter of interest, resume with links to an online portfolio, and three references at https://jobs.purchase.edu

Salary commensurate with experience and qualifications. Women and minorities are encouraged to apply. Purchase College is an AA/EEO employer.

Position will be available until April 14, 2014.