Content Marketing Specialist

Location
Greenbelt
Posted
Apr 02, 2014
Closes
May 02, 2014
Contact
Ms. Betsy Glazer
Duration
Full Time

The Bozzuto Group is seeking a Content Marketing Manager who will be part of the Bozzuto Digital Team and responsible for all content channels. The Content Marketing Manager will oversee all content creation activities and create and lead content strategy to ensure that Bozzuto’s audience engagement is of the best quality. The Incumbent will Provide guidance to all divisions to make sure all content is in the consistent brand voice. This position reports to the VP of Digital Marketing and is part of the industry leading Bozzuto corporate marketing team.

Responsibilities:

•Write and edit copy and coordinate production of guest or partner contributed content
•Create content for Webinars and podcasts
•Set a schedule for regular updates of copy for all the websites in the Bozzuto ecosystem
•Setup and manage a corporate editorial calendar
•Curate and edit content from internal contributors and stakeholders
•Conduct interviews with subject matter expert and publish them as blog posts
•Help configure blogs and write SEO content and copy
•Manage creation of copy for landing pages and copy
•Manage the creation and curation of content for blogs
•Manage the creation/production of collateral and write copy for Ebooks, Guides, White Papers and Checklists

Required Experience:
•Have a good subject matter expertise in Search engine and social optimization
•Have a active knowledge of social media best practices
•Knowledge of design software like Photoshop, InDesign
•Knowledge of online software platforms admin capabilities In WordPress
•Intermediate knowledge of html
•5 to 7 years of experience
•Graduate in communications or related field