Content Marketing Director

Location
Delray Beach
Posted
Apr 03, 2014
Closes
May 03, 2014
Contact
Ms. Paige Price
Duration
Full Time
Your primary responsibilities will include:
·Develop strategies and execute tactics to generate new name acquisition online via content development, search (organic/paid), social media, email, partnerships, and more.
·Write and develop marketing messages that are consistent with core editorial ideas including dedicated landing pages, marketing letters, emails, web content and short editorial stories.
·Measure and analyze success of strategies and tactics as well as make recommendations for future campaigns.
·Act as a steward of our online brand messaging, maintaining consistency throughout each franchise and keeping core philosophies.
·Coordinate with external vendors as well as negotiate contracts with various online advertising sources.

Qualifications:
·BA/BS or graduate degree
·5 – 8 years relevant experience – financial background/experience preferred.
·Ability to write clear and compelling copy
·Experience developing, executing and measuring integrated campaigns across multiple channels (social media, email, search)
·A mastery of recycling, reusing and repackaging content
·Experience with Google advertising tools and platforms: Adwords Campaign Manager, Google Analytics, Webmaster tools
·Proven track record of exceeding goals and reporting on performance and insights
·Highly analytical and detail-oriented with strong Excel skills
·Self-starter and voracious learner who is able to manage multiple projects and excel in a fast-paced environment
·Flexible and resourceful, ready to step in wherever needed
·Interest in sharing knowledge and mentoring fellow team members

Bonus Qualifications:
·Experience with email marketing software
·Design experience and proficiency in Adobe Creative Design Suite
·Experience writing and or managing a blog for personal or professional use

This is a full-time, on-site position in Delray Beach, Florida. It will require you to work hard every day. If you are seeking part-time or satellite work, you should not apply. If you do not have an incredible passion to be successful, you should not apply. It will be a waste of your time.
Salary will be based on experience and qualifications. Health, dental, 401(k) included. Our Delray branch is located on historic Atlantic Avenue, less than a mile from the beach.

Send a cover letter and resume to the link provided.