Senior Marketing Manager
Responsibilities:It Books, an imprint of HarperCollins Publishers, seeks a Senior Marketing Manager to join the marketing department specializing in books by celebrities and high-profile authors as well as areas including entertainment, pop culture, music, television and film tie-ins, style, fashion and sports. Candidate must be forward-thinking and able to implement both traditional and non-traditional marketing initiatives into print and digital campaigns. Specific Responsibilities:• Conceive and execute the marketing campaigns for new hardcovers, paperbacks originals, paperback reprints and ebooks each season.• Communicate directly with editors, authors, agents, managers and cross-promotional partners about campaigns – from presentation through execution.• Work closely with the Director of Marketing to create and implement seasonal backlist marketing campaigns. • Secure title specific, as well as imprint-wide, cross promotional partnerships with third party brands and companies. Qualifications:• Must possess college degree or equivalent work experience.• Must have at least 5 years of consumer marketing experience in book publishing or media with relatable marketing experience. • Strong interest in and knowledge of pop culture.• Experience using social networking websites (such as Instagram, Facebook and Twitter) as a marketing and sales tool to promote the It Books brand as well as our books and authors.• Experience marketing ebooks to consumers and a knowledge of ebook devices and retail channels. HarperCollins Publishers is an Equal Opportunity Employer. To apply, please submit your cover letter and resume through our website: http://harpercollinscareers.com. No phone calls/agencies.