Community Manager, Social Media

Beverly Hills
Apr 24, 2014
May 24, 2014
Nicole B
Full Time
The Role:
Do you think in #hashtags? The Community Manager will be responsible for the social monitoring, listening, and moderation activities for Live Nation North America social communities on multiple platforms. Working closely with social team, content manager, customer service, vendors, and other stakeholders, the Manager will lead daily community moderation efforts and detailed reporting on the LN fan base. We are seeking a candidate who is passionate about building lasting relationships with social fans/followers, and is able to utilize listening tools & new technology to take our interaction with the Live Nation social audience to the next level.

•Act as lead and manage daily community moderation efforts & listening/monitoring activities.
•Identify and build relationships with influencers of specific genres, artists, festivals, and concert/music industry overall.
•Maximize use of community moderation & listening tools – train internal teams on key features.
•Identify trending topics in community or music news and work with content team on timely response / activating participation in conversation
•Assist with communicating community best practices to local teams & oversee rollout of community/listening products and processes to local marketing teams
•Work closely with customer service team to improve processes / escalation of customer issues
•Provide community analysis and complete data metrics / weekly reporting on local + national pages
•Provide insights to team weekly on improving content / “voice” based on community data
•Support team and work with tour marketers on tour brainstorms; provide key data on how to best reach LN fans & artist-specific fans for tour launches & content releases
•Oversee & complete tour promotion outreach, i.e around artists sweepstakes
•Proactively find and test out new tools, vendors, applications to improve the community and fan experience in our social spaces
•Monitor trends in social media technologies, tools, and applications and apply that knowledge to our social communities
•Conceptualize and execute fan acquisition programs to grow community size

Job Requirements :
•College degree or experience equivalent
•3-5 years demonstrated success moderating/managing communities for big brands/artists, preferably entertainment/publishing company
•Experience using community management/listening & publishing tools (Radian6, Netbase, Adobe, Hootsuite etc. )
•Experience reporting / providing insights around social analytics, ideally social community data
•Self-motivated and entrepreneurial spirit
•Leadership experience delivering successful communities and social campaigns across multiple social media platforms and departments
•Active social media user with active personal accounts and social presence
•Extreme attention to detail and strong organizational skills
•Ability to work well under strict deadlines and in a high volume environment while juggling multiple projects
•Flexibility both with both schedule and responsibilities; evenings and weekends required
•Strong writing ability, particularly in the context of writing content/posts/updates on social networks and blogs
•Strong interpersonal communication skills
•Strong computer skills (Excel, Word, Powerpoint) are a must; creating graphcs, charts

Other Qualifications of interest:
•Working knowledge of live entertainment, sports, music, touring, etc.
•Graphic design (Photoshop, particularly web graphics)
•Basic HTML, CSS, web development experience

Applicants for employment in the U.S. must possess work authorization which does not require sponsorship by the employer for a visa.

Live Nation Entertainment strongly supports equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.

The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.

Live Nation Entertainment recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Live Nation Entertainment may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting and search firms.

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