Senior Marketing Coordinator

Jun 13, 2014
Jul 13, 2014
. .
Full Time
Thanks for considering a career at MakerBot. Over the last five years, MakerBot has defined a new industry: desktop 3D printing. Now we’re on a mission to bring 3D printing to everyone.

At MakerBot, we’re proud to have a customer base that’s passionate about our brand and 3D printing. We’re looking for a proactive and detail-oriented Senior Marketing Coordinator, who will be able to grow and nurture that base. Reporting into the Marketing Director, you will be key in conceptualizing and implementing the CRM and marketing segmentation strategy for MakerBot’s portfolio of 3D printing hardware and software, this is your chance to be a part of the Next Industrial Revolution with MakerBot.

As Senior Marketing Coordinator?, you will:
Work cross-functionally to develop and execute CRM campaigns ensuring adherences to best-practices
Actively participate in campaign and marketing strategy meetings
Maintain and manage marketing calendars and campaign schedules for our portfolio of products
Work with our agency and cross-functionally to implement campaign automation, tracking, and analysis
Work with Sales, IS, and marketing teams to increase integration among Salesforce and email systems to develop reports
Monitor marketing metrics and provide analysis of marketing campaigns, and be able to articulate a strong point of view
Become the point person and advocate for our internal, invitation-only MakerBot Community

To be considered for the Senior Marketing Coordinator position, you need:
Minimum of 2 years experience in loyalty marketing with a proven track record of managing and growing marketing lists
Experience with the production and execution of email campaigns, with previous work with segmentation analysis and test-and-learn strategies
Strong analytical skills and knowledge of email marketing best practices
Collaborative and highly organized, with the ability to influence across cross-functional areas
Strong communication skills
Working knowledge of email service providers; Marketo experience, a plus
Current authorization to work in the United States on a full-time basis. This employer will not sponsor applications for work/student Visas.

Extra Experience counts too!
Professional experience with 3D printing or MakerBot is a significant plus

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