Account Executive

Beverly Hills
Jun 17, 2014
Jul 17, 2014
Stacey Heuser
Full Time

•2-5 years agency experience at a comparable PR firm specializing in technology, CPG, fitness, health and wellness, lifestyle, luxury and/or spirits
•Must have strong brand and media references
•Must have strong proven relationships with local, regional and national media contacts
•Ability to work gracefully under pressure in a fast-paced environment while still having a positive attitude, passion for life and PR
•Talent in formatting, developing, writing and successfully pitching press materials including bios, backgrounders, fact sheets, media advisories and press releases
•Knowledge of editorial calendars and the ability to identify relevant opportunities for clients and schedule pitches accordingly
•Comprehend reporting techniques including circulation, ad equivalency, PR value and track client coverage including online, print and broadcast placements
•Initiative and originality to develop and implement press worthy, creative programs and ideas that produce top-tier results for clients
•Be a trend setter, stay on top of the news and always be relevant through following websites, blogs, daily/weekly newsletters
•Constantly developing strong relationships with new and existing media connections to secure top-tier editorial results
•Investigate, vet and secure partnerships with like-minded brands for client partnerships
•Facilitate and attend media missions and desk side appointments
•Deliver expert counsel to clients and agency team members across a broad range of topics
•Constantly working to strengthen client relationships and build long-standing relationships through pro-active and regular communication
•Ascertain your position as strategic counsel by maintaining the clients 30/60/90 day goals and PR plans, in addition to regular phone calls, email exchanges and status calls
•Manage, review and edit all press materials, media lists, pitches reports, etc. that the supporting staff prepares
•Establish and foster a learning environment and offer sound advice, suggestions and guidance to supporting staff members
•Demonstrate professionalism through manner, appearance and delivery

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