Viral Content Editor

New York
Jul 10, 2014
Aug 09, 2014
Human Resources Recruiter
Full Time
Job Description:

This new role will report in to the Special Projects Director in HDM’s Editorial Operations Group and will work closely with the editors on all of the HDM brands. This person is responsible for monitoring breaking news and identifying viral stories, as well as pitching and producing shareable content across all of HDM's social networks.


- Follow news online from an array of sources, especially social media

- Share news as it happens with relevant editors

- Write up viral feature stories to be published across sites

- Collaborate with photo and other news room editors to generate ideas on how to cover big news stories

- Focus on viral and shareable content, content that drives traffic

- Understand the voice and audience for an array of different sites


- At least 3 years writing experience in digital media

- Bachelor’s Degree in relevant major (Journalism, English, etc.)

- Background in news gathering and reporting

- Creativity and confidence to share unique perspective and ideas

-Ability to receive constructive criticism professionally, and quickly apply the feedback

- Good judgment about news stories and what works to drive audience engagement

- Familiarity with pop culture, fashion, trends

- Excellent at producing content with digital-friendly language

- Versed in using Facebook Insights, Omniture, Chartbeat

- Understanding of editorial best practices including SEO, story packaging, and social sharing

- Weekend and evening work will be required as part of the news cycle

- Social media experience a must!

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