MARKETING MANAGER – Scholastic Classroom Magazines Scholastic Classroom Magazines is the world’s largest publisher and distributor of print and digital magazines to children in grades PreK – 12. With 30 titles to manage and 500,000 customers, the marketing department oversees circulation/sales, distribution, market research, customer communications, and digital usage. We are seeking a marketing manager who specializes in renewals in addition to other marketing skills. This position is responsible for developing marketing plans for renewal direct mail, insert, ads and other retention programs throughout the year. Responsibilities include monitoring renewal performance by magazine, track renewal rates and inventory for all premiums, and work closely with the marketing team to stay up-to-date on product changes, improvements, special issues etc. Our ideal candidate is someone who is task-oriented yet flexible with new projects, has creative sensibility to oversee promotional materials, and is excellent at understanding campaign results and reporting. Role and Responsibilities:Develop, implement and analyze mailed renewal promotions for 28 classroom magazine titles and 3 professional magazine titles. Tasks include marketing plans, list selection, copy and creative coordination, forecasting, mail and processing instructions, reporting and analysisManage subscription premium program including annual order, inventory management, internal exchanges, forecasts and budgetsServe as marketing liaison for the outbound phone team; create and traffic sales collateral requests, provide database support and communicationSpearhead all marketing initiatives for display ads, both print and online; monitor and create internal and external banner ads, house ads and professional magazine space ads; coordinate and schedule insertions for bundled magazinesNegotiate and update NYC magazine contract and manage other outside and internal divisional relationshipsTackle special projects assigned by senior management on an ad hoc basisSkills and Requirements:Education – Bachelor’s Degree in Marketing, Communication or other related courseworkMinimum of 5+ years marketing/circulation experienceExperience as a proven retention expert preferredGood communication and writing skillsExcellent problem solving and analytical skillsMust be able to handle multiple projects simultaneouslyAbility to work in a fast-paced environment and fulfill ad hoc requests in a timely mannerAbility to work independently as well as in a team environmentStrong influence and relationship management skills; comfortable interacting with all management levelsStrong computer skills including proficiency with Microsoft Excel, Word and PowerpointCover letters are appreciated, but not required.