Bilingual (Spanish) Media Planner

Location
Burbank
Posted
Aug 22, 2014
Closes
Sep 21, 2014
Contact
Ms. Marie Morgan
Duration
Full Time

RESPONSIBILITIES

* Assist in comprehensive media strategy development to meet clients marketing objectives.

*Assemble site consideration set and make recommendations on how to best allocate agency advertising budgets; utilizing media research tools, internal resources and industry/market knowledge.

* Develop and issue RFP’s to local media publishers; gather and analyze proposals to determine media selections, negotiate rates & positioning as required.

* Develop final media plan recommendation and assist Account team in presenting the recommendation to the client.

* Provide supporting research for recommended media strategies and plans.

*Facilitate order processing and approval of media insertions.

*Oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to client expectations.

*Assist with account reconciliation

* Assist team in strategic post-campaign analysis and provide recommendations for future initiatives

QUALIFICATIONS

* Bachelor’s Degree or higher plus 2-3 years of media buying experience

* Experience planning and buying both print and interactive (knowledge of outdoor and television beneficial) for 12-17 and 18 – 34 Demo

* Video Game Marketing Experience is desired

*Outstanding interpersonal skills and dedication to going the extra mile

*Self-motivated/ dynamic Individual

*Entrepreneurial and team oriented spirit

*Must be able to be onsite.

Technical Skills:

Strong working knowledge of Microsoft Office suite (Excel, Word, PowerPoint and Outlook)
Familiarity with ComScore, MRI, Evaliant, Nielsen/NetRatings, @Plan.
Knowledge and use of 3rd party interactive media planning & IO tools: Pointroll, Mediaplex, Dart, etc.

Must complete background check before completion of hiring processing.

No phone calls.