Bilingual (Spanish) Media Planner
RESPONSIBILITIES * Assist in comprehensive media strategy development to meet clients marketing objectives. *Assemble site consideration set and make recommendations on how to best allocate agency advertising budgets; utilizing media research tools, internal resources and industry/market knowledge. * Develop and issue RFP’s to local media publishers; gather and analyze proposals to determine media selections, negotiate rates & positioning as required. * Develop final media plan recommendation and assist Account team in presenting the recommendation to the client. * Provide supporting research for recommended media strategies and plans. *Facilitate order processing and approval of media insertions. *Oversee and monitor ongoing campaign performance, ensuring campaigns are executed properly and according to client expectations. *Assist with account reconciliation * Assist team in strategic post-campaign analysis and provide recommendations for future initiativesQUALIFICATIONS * Bachelor’s Degree or higher plus 2-3 years of media buying experience * Experience planning and buying both print and interactive (knowledge of outdoor and television beneficial) for 12-17 and 18 – 34 Demo * Video Game Marketing Experience is desired *Outstanding interpersonal skills and dedication to going the extra mile *Self-motivated/ dynamic Individual *Entrepreneurial and team oriented spirit *Must be able to be onsite.Technical Skills: Strong working knowledge of Microsoft Office suite (Excel, Word, PowerPoint and Outlook) Familiarity with ComScore, MRI, Evaliant, Nielsen/NetRatings, @Plan. Knowledge and use of 3rd party interactive media planning & IO tools: Pointroll, Mediaplex, Dart, etc.Must complete background check before completion of hiring processing.No phone calls.