Manager, Media Relations

Location
East Boston, MA
Salary
Annual salary + Benefits
Posted
Feb 16, 2016
Duration
Full Time

The Manager, Media Relations at the Massachusetts Port Authority manages proactive and reactive media relations for Massachusetts Port Authority facilities and policies and acts as a spokesperson for the Authority on issues of public interest.  Media Relations promotes and protects the image of Massport, its operating facilities and its employees through telling our story – or facets thereof – in engaging, straightforward and consistent narratives.  The Manager must be curious, energetic and have a sense of humor. The Manager will develop media strategies for authority-wide initiatives to position Massport as a leader in the transportation industry through coverage in local, national and international media by building awareness and name recognition of Massport and its properties through editorial coverage, trade/business journals, traditional media and new media.

ESSENTIAL TASKS OF THE JOB

Manages press and special events at Massport Maritime facilities, Boston Logan International Airport, Worcester Regional Airport, Hanscom Field and various real estate projects.
1. Responds to media inquiries related to Massport facilities and solicits media coverage of Massport programs and initiatives.

2. Writes news releases, fact sheets, talking points and briefing sheets related to Massport facilities and policies, initiatives and events.

3. Plans and coordinates special events including employee/tenant events, briefings and speeches.

4. Responds to media requests after vetting responses through the chain of command.

5. Participates in the daily production of news clips to be distributed internally.

6. Monitors social media and react to comments in a timely fashion.

Develops media strategies and manages media components of various Massport initiatives, such as HOV usage, community issues, Conley Container Terminal and Cruiseport Boston operations.
1. Identifies trade and general media outlets that would be interested in various Massport initiatives.

2. Writes news releases, fact sheets, talking points and briefing sheets related to Massport facilities and policies, initiatives and events.

Represents the Media Relations Department on various Massport initiatives.
1. Coordinates media activities in concert with the Director of Media Relations, or Assistant Director.

2. Assists with the implementation of the customer service programs.

3. Manages support to the handling production of print and/or audio visual materials, publicity development, media relations, speechwriting, etc.

Assists the Director of Media Relations and Assistant Director during situations that result in heightened media interest including emergencies, snowstorms, and traffic peaks.
1. Responds to any inquiries regarding the particular situation.

2. Contacts media, Massport personnel or relevant others with information.

3. Arranges for conference rooms and equipment or supplies needed.

4. Assists in the set-up, operation and dismantling of media sessions, and assists in resolving any issues.

5. Provides collateral materials for distribution.

6. Assists with press relations, production of printed material, and other tasks as needed.

Performs other duties as assigned.

SECONDARY JOB TASKS:

Responds to Massport-wide media requests during 24-hour weekend duty as scheduled.

Completes additional duties as required by the Director or Assistant Director.

JOB REQUIREMENTS AND QUALIFICATIONS

EDUCATION: Bachelor's Degree in journalism, English, communications, marketing, or public relations or equivalent professional experience in a public relations or communications environment required. Masters or post graduate work in public relations preferred.

EXPERIENCE: 5-7 years of experience in public relations and media environment required.  Demonstrated skills in writing for multiple formats; coordinating special events; producing publications; and serving as a spokesperson for a large, diverse organization under intense media scrutiny required.

UNIQUE EXPERTISE/CERTIFICATES/REGISTRATIONS:
1. Working knowledge of press conferences, and multi-media events.

2. Experience with desktop publishing software.

3. Experience in State and/or Government relations preferred.

4. Ability to pass a Massport controlled substances test and security background checks.

APPLY URL: http://agency.governmentjobs.com/massport/default.cfm