Supervising Producer, Brand Marketing - KXAS

Posted: 11/14/2017 | Expires: 12/14/2017

Location: Dallas, Texas
Function: Production
Specialty: Producer, Television & Film, Video
Level: Experienced (Non-Manager)
Duration: Full Time
Salary Description: competitive

NBCUniversal is one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

General Responsibilities: Role Purpose NBC 5 has a unique opportunity for an experienced marketing producer to manage the daily strategy for evening prime-time promotion, the station's most valuable marketing real estate. The Supervising Producer, Brand Marketing leads daily promotional support for NBC 5's news operations by setting and executing daily brand strategy, writing, producing, and editing compelling emotional messaging, and generating marketing content for social media.

Responsibilities include, but are not limited to:

  • Primary evening marketing point of contact for the News Department on daily promotional efforts
  • Own the full cycle of daily promotional planning from ideation to execution
  • Supervise brand strategy and collaborate with the News Department to execute dynamic and compelling brand messaging on a daily basis
  • Actively participate in daily news meetings, lead promotional strategy discussion and planning, and collaborate with counterparts in News to arrive at a final concept
  • Work with brand and news managers to implement strategies for TSR scheduling and planning
  • Coordinate with brand and news digital teams to execute consistent news messaging across multiple platforms
  • Understand and effectively communicate the value and responsibility of audience retention, available inventory, and program characteristics and make promotional decisions based on these elements
  • Write, produce, direct, and edit compelling day of news image, tsr/topical, and proof of brand campaigns for news promotion
  • Revise and schedule spot inventory as necessary to execute daily planning, coordinate with traffic, and off site master control to maintain log accuracy and integrity

    Basic Qualifications:
  • Three to five years of broadcast experience in television promotion
  • Bachelors degree with emphasis on advertising/marketing/television production or equivalent experience
  • Provide creative reel / portfolio showing depth of experience

Eligibility Requirements:

 

* Interested candidates must submit a resume/CV through www.nbcunicareers.com to be considered (note job #) *Must be willing to work in Dallas-Fort Worth, Texas * Must be willing and able to work flexible hours, under tight deadline pressure, including breaking news * Schedules may rotate, but must be able to work all shifts, including weekends and overnights. This role will primarily work an evening shift. * Must be able to work additional hours beyond scheduled shift with little or no notice if needed * Must be 18 years or greater * Must have unrestricted work authorization to work in the United States

Desired Characteristics:

 

  • Proven ability to create effective advertising messaging using knowledge of audience and research
  • Proven ability to effectively advocate for a marketing position and influence others, while listening and responding to internal client concerns
  • Strong negotiation and interpersonal skills
  • Dynamic understanding of emotional marketing, brand marketing, and storytelling
  • Demonstrated ability to lead, manage, and produce advertising messaging
  • Demonstrated ability to write and edit content that drives tune in
  • Advanced knowledge of the post-production process including experience in Adobe CC and field production
  • A strong understanding of fundamental design, sense of color, typography, and composition
  • Ability to manage a variety of projects in a fast-paced, deadline-driven environment and complete all deliverables on time
  • Ability to meet demanding deadlines and work well under pressure
  • Ability to shoot and edit
  • Fluent in both English and Spanish is a plus
     

We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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