Public Information Officer Supervisor (CC5)
About the Position and HSQA
Reporting to the HSQA Deputy Assistant Secretary, the Public Information Officer Supervisor serves as the lead public information officer for the division and representing the division at the agency level on strategic communication. This position provides communication guidance to the division leadership team, and is responsible for leading communications in multiple and diverse programs.
The Public Information Officer Supervisor works to ensure the division has consistent, standardized processes that are based on best practices so that programs are able to communicate their information in the most effective ways. The position manages and advises on high-profile health system quality assurance communication issues working with other Office of the Assistant Secretary programs such as policy, financial management, rules/legislation implementation and performance management/quality improvement; and supervises three (3) other Communication Consultants.
The Division of Health Systems Quality Assurance (HSQA) is responsible oversight of Washington State's health care delivery system which includes licensing and regulating over 400,000 health care professionals and 7,000 facilities. HSQA also works closely with communities and local health partners to build strong health systems and prevention programs across the state to help ensure communities have access to good health care and emergency medical services.
About DOH and our Employer of Choice Initiatives
Washington State Department of Health (DOH) works with federal, state, tribal, and local partners to help people in Washington stay healthy and safe. Our programs and services help prevent illness and injury, promote healthy places to live and work, provide education to help people make good health decisions and ensure our state is prepared for emergencies. To learn more about the agency, visit DOH and DOH Infographic
DOH is a great place to work and has implemented several "Employer of Choice" initiatives, including:
- We are committed to diversity and inclusion. DOH fosters an inclusive environment that encourages all employees to bring their authentic selves to work each day. We strive to hire, develop, and retain a competent and diverse workforce that is reflective of the customers we serve.
- We have an engaging Wellness@Health program which offers programs that support healthy behaviors and work/life balance. Our program provides wellness education, access to healthy food, physical activity classes, stress relief, and many other resources to support a healthy you.
- We support a healthy work/life balance by offering flexible/alternative work schedules, and mobile and telework options. (Depending upon job duties.)
- We are making exciting steps towards modernizing our workplace by providing motivating and inspiring workspaces that promote creative thought, innovation, and collaboration among co-workers. (Click to take the DOH Workplace Modernization Virtual Tour.)
- We have an Infant at Work Program that is based on the long-term health values of breastfeeding newborns and infant-parent bonding. Eligible employees who are new mothers, fathers, or legal guardians can bring their infant (6 weeks to 6 months) when returning to work. (Depending on job duties and work location.)
What will you be doing? – Duties include:
- Provides leadership to office communication staff, leads the division's Communication Office team, and works with the agency to ensure high quality, consistent products.
- Creates and delivers communication plans, tools, and products for internal and external audiences related to policies, decisions, and legislative proposals.
- Serves as the lead Public Information Officer (PIO) for the division.
- Advises division leadership on communication strategies and methodologies to address high-level division policies and programmatic issues.
- Represents the division on high profile, cross-division and agency topics. Serves as the lead for the division maintaining processes and standardization of materials related to media.
- Uses social marketing principles and techniques to market HSQA work and initiatives to key audiences.
- Supports division in identifying, analyzing, prioritizing, and implementing strategies to improve public health and safety by proactively providing for preventative public health communications to news media.
- Participates as part of the DOH emergency response team during health emergencies and training events.
- Serves as the division's "topic master" on social media, marketing, and websites.
What we're looking for
The ideal candidate will be a communications professional who is comfortable with experimentation and ambiguity, able to problem-solve complex issues, influence agency culture, create meaningful partnerships and drive division policy and strategic plan.
And, have the following REQUIRED QUALIFICATIONS: (Experience may have been gained concurrently.)
- A Bachelor's degree or higher with major study in communications, journalism, public relations or related field; AND three (3) or more years (full-time equivalency) of professional experience in media or media relations, journalism, or public relations.
- Seven (7) or more years (full-time equivalency) of professional experience in media or media relations, journalism, or public relations.
- Two (2) or more years (full-time equivalency) of experience using social media or marketing tools in a business setting to communicate with large public audiences.
- Two (2) or more years (full-time equivalency) of supervisory experience.
- Demonstrated experience and proficiency in the following:
- Writing clearly and in a manner that holds the reader's interest. Demonstrated ability to use AP style in writing news releases and other media relations tools.
- Communicating effectively about complex or controversial problems to a variety of audiences.
- Using varies content, style, and form to suit the subject, the purpose, and the needs of diverse audiences to explain complex or technical concepts, such as plain talk.
- Working with risk communications, behavioral economics, or related field.
- Creating communication plans.
The Washington State Department of Health (DOH) is an equal opportunity employer. DOH strives to create a working environment that is inclusive and respectful. It is our policy to prohibit discrimination on the basis of race, sex, color, national origin, religion, sexual orientation, gender identity or expression, age, veteran status, political affiliation, genetics, or disability in the recruitment, selection, and hiring of our workforce. Applicants wishing assistance or alternative formats in the process should contact Cher Williams at (360) 236-4545, Cher.Williams@doh.wa.gov or TDD Relay at 1-800-833-6384 or 7-1-1.