Sales Planner—Golf Tournament—Sports Group

Posted: 12/6/2017

Location: New York, New York
Function: Sales & Business Development
Specialty: Business Development, Sales
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive

The Sales Planner is primarily responsible for the negotiation and execution of all Tournament entitlements, spins , season long sponsorships and Time Sales for Golf Channel & NBC Golf.


Proposal Creation:
  • Lead in the creation of proposals for creating media plans to meet advertiser and category objectives for the PGA Tour, Champions Tour, Tour, LPGA Tour and sponsorships
  • Address client needs while highlighting the value and capabilities of NBC
  • Build media plans and schedule units based on inventory avails
  • Prepare and revise Upfront and Scatter sales plans that maximize the use of inventory while fulfilling agency/client requirements
  • Assist with pricing and analyzing of packages with Strategic Planning, Ad Sales Finance and Division Finance team
  • Collaborate and brainstorm with the team in the creation of proactive and strategic proposals
  • Ensure media plans include accurate pricing and utilize approved products and available inventory and adhere to defined business processes to ensure optimal program performance
  • Complete additional projects as directed by Strategic Planning and Ad Sales
    Finance Management
  • Assist in the coordination of sales marketing materials

    Proposal Maintenance:
  • Work closely with Sales and Commercial Ops to manage all preemptions and programming changes - recommend schedules according to availability, generate flow charts to reflect all changes, cancellation option and expansion options
  • Work closely with Inventory Managers to coordinate plan approvals and ADU schedules

    Client Service:
  • Develop strong understanding of our Golf Programming, products and solutions for advertisers
  • Assist in the creation of effective go to market tools for the sales team
  • Establish relationships with agency and advertiser partners and league and tournament directors
  • Respond to Sales requests about inventory, ad products, creative specifications, and research
  • Liaise with Sales, Strategic Planning, Ad Sales Finance, Division Finance, Commercial Ops, and Marketing to ensure sold schedules run

  • Bachelor's degree
    Strong understanding of Golf
  • Must have related experience in media sales or buying in an entry level role
  • Proficient in Microsoft Office Suite: Outlook, Word, Excel, PowerPoint, and internet research
  • Strong knowledge of media math and audience metrics

  • Interested candidates must submit a resume/CV through to be considered
  • Must be willing to work in New York, NY
  • Must have unrestricted work authorization to work in the United States
  • Must be 18 years or older

  • Possess strong interpersonal and organizational skills, ability to multi-task and handle projects independently, as well as part of a team
  • Ambitious and highly motivated
  • Demonstrates excellent verbal and written communication skills
  • Strong understanding of NBC Universal's TV and digital products is preferred
  • Ability to alternate from detailed work to client interaction seamlessly
  • Aspire for long-term growth in Sales

    NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  • We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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