Senior Creative Director, NBC News
Location: New York, New York
Function: Marketing & Communications
Specialty: Branding, Digital Marketing, Social Media
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive
Lead the development of all marketing communications and campaigns for the NBC News brands – NBC Nightly News, TODAY, Sunday TODAY, Meet the Press, Dateline, Megyn Kelly TODAY, and Sunday Night with Megyn Kelly.
Partner with internal Brand Marketing and Media/Strategy teams to lead the translation of consumer insights into innovative creative solutions. Approach creative problem-solving with a multiplatform mindset.
Lead and inspire the creative output of approximately 10 writer/producers (Writers Guild of America) with day-to-day delivery of tactical/topical tune-in promos; create an environment where creativity can flourish; motivate NBC News creative team to strive to contribute at the highest possible level; nurture conceptual creative ideas and help to make them better; instill a sense of pride, passion, and collaboration within NBC News Marketing’s Creative group.
Foster the development of first class creative talent.
Work with Head of Production on a daily basis assigning producer/editor teams to ensure adequate staffing of upcoming projects.
Work with the Creative Director of Art/Graphics to create inspired and unique graphics packages for each show’s marketing communications.
Manage the team efficiently to ensure assigned projects are delivered on time.
Be able to present ideas to executive leadership in a clear, articulate and engaging manner.
Push the creative bounds of traditional promo-type thinking while still adhering to brand guidelines.
At least 12 years of creative director-level experience with an advertising or design agency, or as a writer/producer for a national broadcast or cable network.
Must have a portfolio that demonstrates strategic conceptual thinking on well-known brands, including significant amount of television commercial/promo work. Track record of creating and leading the development of work that provokes thought and an emotional response. If coming from a TV network, demonstrated ability to go beyond the traditional promo.
Experience leading and nurturing (rather than imposing) great creative outcomes.
Respect for the creative process.
Must have experience translating creative ideas into fully produced creative assets including demonstrating leadership and collaboration on commercial shoots.
Must be adaptive and able to work in a fast-paced, deadline-driven environment; retain high creative standards without being overly precious with the work.
An art director/design/artist background is preferred.
Knowledge of and passion for NBC News brands and journalism; fluent in current events, popular culture, and politics.
NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. Comcast Corporation owns a controlling 51% interest in NBCUniversal, with GE holding a 49% stake.