Director, Live Entertainment Merchandise

Posted: 12/10/2017

Location: Universal City, California
Function: Marketing & Communications
Specialty: Branding, Digital Marketing, Social Media
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


Role Summary:
The Merchandise Director is responsible for leading merchandise efforts Direct on live entertainment initiatives around NBCUniversal IP including Fast & Furious Jurassic World, Trolls American Ninja Warrior , Despicable Me, and others under the DreamWorks, Illumination and Universal umbrella.. Role is instrumental in partnering with licensees to develop overall merchandise strategies with creative executions that compliment live entertainment offerings while driving licensing revenues.

Essential Responsibilities:
  • Oversee development of merchandise strategy and work in partnership with licensee / partner and internal product development team, and Creative Design and Development team to create a cohesive point of view, on brand designs and excellent execution of final products.
  • Lead merchandise development meetings for all live entertainment
  • Partner with licensees to create merchandise presentations/kiosks that are on brand and enhance the customer experience
  • Lead all activities with licensees and internally to drive merchandise revenues associated with each live entertainment initiatives, delivering royalty revenues to budget
  • Oversee budget development for all merchandise initiatives
  • Secure partner companies to provide merchandise services for retail entertainment initiatives incorporating a mix of licensed and exclusive merchandise
  • Review all product submissions provide input in coordination with PD team
  • Partner with live entertainment directors and Creative leads to ensure that merchandise is in line with overall strategy and creative for each touring execution.
  • Partner with business leads on all entertainment to ensure that any legal requirements are met – Creative Design and Development and Product Development teams also highly aware of any specific legal requirements.
  • Ensure licensees meet all Universal social compliance requirements
  • Goals to create excellent extension of live entertainment experience creating “I was there” merchandise that becomes a memory

    Basic Qualifications:
  • 8+ Years of Live Entertainment Merchandise Experience
  • 3 Years Minimum managerial experience
  • Ability to multi task and deliver on multiple projects, meet tight deadlines and be decisive under pressure.
  • Excellent understanding of brand and property positioning, licensing and partner management
  • Exceptional influencing skills
  • Excellent relationship skills

    Eligibility Requirements:
  • Interested candidates must submit a resume/CV online to be considered
  • Must have unrestricted work authorization to work in the United States



    NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks. NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  • We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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