Vice President of Sales - KNBC

Posted: 2/2/2018

Location: Universal City, California
Function: Sales & Business Development
Specialty: Business Development, Sales
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


The Vice President of Sales reports directly to the KNBC General Manager, and oversees the NBC4 sales management team located in the 2nd largest market. Responsibilities include, but are not limited to the following:
  • Work with senior management in NY on creating a sales and marketing strategy for taking our station on-air and digital ad revenue to the next level and communicate strategy to sales group.
  • Provide strategic input to setting and maintaining sales targets and new business development opportunities for the Local & National Sales Managers and their immediate teams.
  • Drive expected revenue performance as well new ideas and "outside the box" revenue streams from new technology and growing TV markets.
  • Develop business models to monetize these revenue streams.
  • Oversee entire sales department of 25+ employees.
  • Ensure employees work and sell with integrity and uphold NBC4 sales standards. Clearly communicate expectations of performance and establish and maintain a professional and motivated staff through NBC4’s performance management process.
  • Work cooperatively and in partnership with the other station departments such as News, Creative Services, and Interactive/Digital groups to ensure growth in revenue and increased profitability through all station channels.
  • Deliver presentations to Corporate Senior Management and assist Sales Managers with maintaining relationships and negotiating and closing major deals when needed.
  • Oversees the planning and execution of sales meetings, community and goodwill events and station representation at trade association meetings.
  • Ensure consistent station image throughout commercials, promotional materials, and events.
  • Recruit, hire, and retain sales talent to build future pipeline.


  • •Minimum 10 years prior experience in a broadcast, digital sales or marketing role is required.
    •Minimum 5 years experience managing a sales team, including experience in strategic planning and direct responsibility for growing revenue in the television sales industry
    •Bachelor’s Degree required
    •Effective verbal and written communication skills, organizational and planning skills
    •Proficient MS Word, Excel and PowerPoint
    •Interested candidates must submit a resume/CV through nbcunicareers.com to be considered
    •Must be willing to work at the location in Universal City, CA.
    •Must have unrestricted authorization to work in the United States
    •Willingness to travel, at times work outside of normal business hours, and potentially on weekends with short notice

    •Excellent Negotiating skills
    •Must possess a driving “want-to win” attitude with a proven track record of sales/marketing achievements
    •Solid background in building and cultivating strategic relationships
    •Superior project management skills are necessary
    •Proven track record in driving, developing and mentoring high performance teams.
    •The ability to lead change. Creativity and an imaginative mindset is necessary.
    •Knowledge of how ad agencies, marketing/promotion companies and direct clients operate.
    •Experience with and an understanding of the digital/new media world is critical.

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