Digital Product Producer

Employer
PGA TOUR
Location
32092
Salary
depends on experience
Posted
Feb 16, 2018
Ref
1485
Function
Production
Metro Area
Other
Duration
Full Time

We’re looking for a driven, dynamic storyteller to join our growing team as a Digital Product Producer. The ideal candidate will have a gusto for conceptualizing, creating and distributing compelling content to drive engagement, traffic, conversation and attention around PGA TOUR websites, apps, voice-activated devices, newsletters and other emerging platforms. This candidate will thrive in a collaborative environment with a diverse team of creatives producing content our fans can’t get anywhere else. This candidate should be well-versed on content trends and borderline obsessed about innovative digital concepts that are making waves in the sports world and beyond.  

Responsibilities

  • Develop, edit and program content for use on PGA TOUR websites, apps, newsletters and other emerging platforms
  • Respond to breaking news promptly, ensuring all platforms are up to date on trending conversations
  • Develop weekly newsletter from conceptualization to completion
  • Maintain websites and arenas, including checking of links and updating content as needed
  • Curate news and video pages within the app with most relevant content
  • Ensure headlines, URLs and titles are optimized for SEO
  • Proactively collaborate with writers and other content creators to deliver engaging and immersive content across platforms
  • Adhere to PGA TOUR brand standards and established voice across platforms
  • Participate in regular creative brainstorming and pitch sessions
  • Utilize available data to make or adjust programming decisions across platforms
  • Execute content on behalf of marketing and/or sales initiatives
  • Non-traditional hours, including nights, weekends and holidays
  • Additional projects as assigned, which may include dedicated time to a special project including but not limited to Stats, FedExCup, and Fantasy

Qualifications

  • Ability to multitask and meet deadlines under pressure in a team environment
  • Strong writing and editing skills including grammar, style and spelling
  • Commitment to high-quality work product that meet brand and fan standards
  • Prior experience updating and maintaining brand, league, team or other corporate platforms
  • Strong knowledge of digital media, including content creation, best practices, success metrics and emerging platforms
  • Design, photo and video editing skills a plus
  • Proficient in Adobe Creative Cloud and Microsoft programs.
  • Bachelor’s degree required; Journalism, Media or Communications preferred.
  • 3+ years professional experience in related field. 
  • Background in golf preferred; interest in golf required

 

Our benefits include:

  • Competitive wages including performance bonuses
  • Medical/Dental/Life/Disability insurance
  • Paid time off
  • 401k with employer match
  • Employer funded retirement plan
  • Health Savings Account/Medical and Dependent Care Flexible Spending Accounts
  • Wellness Program
  • Membership to TPC Sawgrass

EOE/DFW