- Full Time
Responsibility for managing the market leading communications and journalism discipline publishing program, with a keen focus on content and authorial talent acquisition, franchise expansion, and increasing digital penetration. As the program manager, close collaboration with other functional groups is required (marketing, sales, content management and digital delivery) to ensure the conception and execution of visionary, market-driven solutions that will improve the teaching and learning experience of students and instructors.
PRINCIPAL ACCOUNTABILITIES/KEY RESULT AREAS
Strategic Leadership and Planning: Develop and execute on a multi-year strategic plan focused on maximizing market and revenue opportunities for franchise and emerging franchise programs and driving digital penetration. The plan will include innovative new product and business models that are customer-driven.
Development of market research, product development, and market development strategy, in collaboration with marketing and content development colleagues.
Deep focus on the customer, including having a deep knowledge of your top 25 adoptions in core markets at all times.
Program Advocate: Be a compelling and effective program advocate with all key internal and external stakeholders.
Create productive, collaborative relationships with colleagues across functional groups (marketing, digital delivery, sales, content management) so as to effectively drive and execute on the strategic plan.
Collaborate with marketing to ensure authors, core contributors, and customers become effective champions and advocates for the program.
Program Management: Wisely manage budgets, conceive of intelligent investment strategies to bring solutions to market, and achieve program financial goals. This includes developing sales forecasts using personal knowledge of the market from research conducted and input from the marketing and sales teams.
In collaboration with the digital team, create the strategy and oversee the execution to produce high-quality, cost-effective digital course solutions.
Acquire new content/assets based on customer needs, identifying prospective authors and course architects and working with them to secure proposals, and evaluate market potential of proposed products. Succession plan for franchise titles. Negotiate terms of agreement with authors, contributors, and advisers. Manage the legacy titles to revise viable ones.
Oversee the pre-production development of the product from proposal to market launch. Work with the content development team, authors, contributors, and other partners to ensure that the project meets planned objectives and schedules and is prepared in a manner that conforms to learning design and content delivery standards.
Managing Others & Team Leadership: Provide timely, creative, and effective support to direct reports and members of discipline teams, as well as in-house stakeholders, to help problem-solve. Help identify and (where appropriate) deliver developmental goals and opportunities for direct reports and members of discipline teams.
List Sales Support: Promote your publishing program and offer timely support to the sales team by providing detailed market, book, and competitive information and analysis; Attend sales meetings and give dynamic presentations that generate confidence and enthusiasm for the program. At least 15 days on campus each academic semester to support sales and gather market and customer intelligence.
Building and Nurturing Relationships: Maintain good relationships with the academics in your disciplines, including Delegates, reviewers, adopters, and other advisors to further the aims of OUP, and gather useful market information.
Represent OUP’s high ethical standards in all interactions: Commitment to supporting the mission of the Press, furthering Oxford University’s objectives of excellence in scholarship, research and education.
Note: this position is based in NYC. Approximately 10 weeks of travel is expected each year.
KNOWLEDGE AND EXPERIENCE
- University degree
- Minimum of 3 years’ sales experience in the HE publishing industry. Track record of impressive sales growth.
- Previous acquisitions editorial experience ideal but not required.
- Technology guru (or aspiring to be): knows the intersection of education and technology, and how this applies to the development of successful solutions
SELF MANAGEMENT COMPETENCIES
- Action/Results Oriented – focused on the outcome of personal and team work; leads self & others for results
- Customer focused – concerned for and dedicated to satisfying external and internal stakeholders; has a strong ethic around staying connected to both instructor and student customers, including workflows. Uses market and customer insights to build solutions that offer experiences that customers want repeated.
- Combines passion and perseverance to accomplish team goals
- Product management: manages multiple projects and activities; uses resources effectively and efficiently; creates processes to manage workflow
- Demonstrable record of excellent judgement and decision-making