Senior Account Executive - Public Relations (Focus on Travel & Hospitality)

Location
New York City, New York (US)
Salary
Competitive + Benefits
Posted
Nov 08, 2018
Metro Area
New York
Duration
Full Time

JOB DESCRIPTION:

Award-winning Public Relations and Marketing Communications firm with long history of iconic clients in the hospitality, travel, food and wine, and luxury lifestyle space, seeks a candidate for the position of Senior Account Executive, Travel & Hospitality. Candidate must have previous experience with Public Relations within the travel and hospitality arena.  Candidate must be energetic, team-driven, and passionate about hotels, travel and lifestyle, and will be tasked with day-to-day client and media relations with and for a dynamic mix of brands, with an emphasis on boutique hotels and resorts. Candidate must also have excellent written and oral communication skills, and have well established media relationships. The candidate will report to the Senior Director, Lifestyle & Travel.

RESPONSIBILITIES:

SAE responsibilities include, but are not limited to the following:

  • Assist in ideation and execution of strategic media plans and develop strategic communication documents that are consistent with the overall PR strategy and that meet client objectives
  • Active involvement & participation in Developing strategic communication documents that are consistent with the overall PR strategy and that meet client objectives team planning meetings
  • Participate in cultivating client partnerships: charities,  events, awards, and CEO opportunities
  • Provide guidance and leadership to junior-level staff; Serve as a manager and mentor
  • Junior level management of surrounding team of Account Executives, Associate Account Executives & team Interns
  • Develop strategic communication documents that are consistent with the overall PR strategy and that meet client objectives
  • Work with team to establish media strategy & secure media placements in top tier national media across print, broadcast and online
  • Coordinate media tours, press events and consumer events
  • Nurture & expand media network consistently and maintain constant awareness of changing media landscape
  • Proactively provide ideation, insight and counsel to client for increased media placements and overall brand awareness
  • Serve as go-to media contact on behalf of brand
  • Create and maintain press materials and client-specific brand assets
  • Maintain and update  media lists and client assets
  • Cultivate new media contacts for the group and the agency
  • Write/edit  press and client materials, POVs, strategy documents, work plans, reports and presentations
  • Manage client expectations and maintain regular client communication  (serve as day-to-day contact)
  • Monitor and identify trends in Luxury for application, as well as sharing with clients
  • Compile analytics for periodic client reports
  • Participate in New Business  meetings proposals and presentations

REQUIREMENTS:

  • Minimum 5 years experience in media relations
  • Experience in Travel & Hospitality sector
  • Strong media contacts (regional, national, international)
  • Experience in senior-level pitching & feature development (inclusive of Broadcast) pitching.
  • Exceptional written & oral communications skills
  • Team player
  • Proactive with ability to work in fast-paced, dynamic working environment
  • Detail-oriented
  • Availability and interest in occasional travel for clients
  • BS in related field such as Marketing, PR, Communications, and/or Journalism

ABOUT EVINS:

EVINS is an award-winning branding, marketing and communications agency, specializing in the development of integrated multi-platform programs and campaigns for icon, legacy and luxury brands.  Founded in 1987, EVINS has been consistently recognized for its creative excellence, strategic planning and tactical execution. By forging long-term client partnerships, EVINS makes a measurable, meaningful and consequential contribution to the growth and success of its clients' businesses. For additional information, please visit our website (EVINS.com), or find us on LinkedIn, Facebook, or Twitter.

 

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