Director of Media

Digital Ad Agency
New York City, New York (US)
To be Discussed
Nov 19, 2018
Metro Area
New York
Full Time

Media Director Job Description


  • Help shape our clients’ digital media landscape by leading their strategy development and media objectives
  • Collaboratively create and present innovative, effective media recommendations
  • Bring together creativity and integration across the digital channel-including, but not limited to, social, mobile, video, local, programmatic and traditional media
  • Provide solutions to clients by utilizing company’s resources and understanding the interplay with media and creative
  • Maintain ultimate accountability for client satisfaction.  Recommend the best solutions for our clients. 
  • Be an integral part of the management team shaping process and best practices
  • Contribute to agency revenue growth through existing account opportunities, as well as new business. Upsell and cross-sell company’s wide array of services and offerings
  • Negotiate best prices for media space and data targeting to optimize budget and return on investment. Maintain and strengthen relationships/ partnerships with ad tech companies
  • Oversee both digital and traditional buys
  • Oversight of planning activities including evaluation of 3rd party research, data providers, ad serving and analytics
  • Monitor campaign revenue and budget maintenance across publishers to ensure optimal delivery, pacing and client results
  • Oversee client reporting, analysis and communication of results and insights to clients
  • Oversee ad campaigns trafficking via our programmatic trading desk, DoubleClick ad serving and various social platforms
  • Evangelize the agency through speaking engagements, creation of case studies and thought leadership


  • 8-10 years of digital media planning and account management within an agency environment
  • Keen understanding of the evolving digital landscape and how digital fits into the overall marketing mix
  • Exceptional strategic leadership abilities and analytical skills
  • Supervisory experience, training and working with junior team members
  • Demonstrated ability to lead and collaborate in delivering results that exceed client expectations
  • Works well in a team environment and must be comfortable in a client-facing role
  • Experience with Ad Serving and Bid Management technology
  • Ability to use syndicated research to guide strategic thinking
  • Ability to form and build C-Level relationships
  • Excellent written and verbal communications skills as well as presentation skills
  • MS Office proficiency, particularly Excel and Power Point
  • Pharmaceutical experience a plus

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