Director, Network Partnerships - Olympics

Posted: 12/6/2018

Location: New York, New York
Function: Marketing & Communications
Specialty: Branding, Digital Marketing, Social Media
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive

The Network Partnerships Olympic Director position is responsible for working with key NBC Olympic stakeholders to market and increase the sales of the Olympic Games on all the platforms of NBC Olympics. Reporting to the Vice President, Network Partnerships Olympic Marketing, this position will act as a support role between the Olympic Programming, Production, Marketing, Research, and Sales team. Integrated within the Marketing group, this position will work with Sales to both effectively translate a brand’s/client’s needs into actionable 360 marketing solutions as well as understand the Olympic on-air and digital editorial initiatives into sellable opportunities. The position will help drive sales across linear, online, mobile and social platforms with a firm understanding of how to navigate a sponsor’s need within these spaces. The ability to adapt to broadcast landscape that spans all platforms with creative sponsor integrations will be critical to success.

  • Create Presentation materials capturing the positioning and strategy of our Olympic Sales efforts within the NBCU Portfolio of assets
  • Lead big idea generation for all platforms which includes discussion with editorial and production regularly to ensure concept feasibility and delivery
  • Generate new sales opportunities: Create multi-platform and standalone programs as well as working within Marketing team to build high-interest 360 experiences that are customized to fit specific client objectives
  • Create, socialize and execute packaging strategies identifying Olympic opportunities across multi-platforms.
  • Conduct research to identify and support Sales initiatives with key targets
  • Be the key liaison between Ad Sales and Client & Agency Marketing teams while facilitating regular communications with internal departments including Production, Programming, Marketing (plus Social) and external customers (Brand teams)
  • Liaise and ideate with NBC Olympics Digital & Social team on sponsor activations and opportunities
  • Maintain oversight of On-Air Features Capacity Grid to properly monitor available and sold positions
  • Steward sold programs from ideation to execution and recap phase for all Pre/In-Games/Post Game activity

    • Solutions-oriented thinker who can operate within a cross-platform organization and has a proven ability to get things done while leading on multiple projects simultaneously
    • Experience with creatively selling in big marketing platforms directly to Clients
    • Ability to translate advertiser objectives into programmable elements from concept to execution
    • Strong understanding of syndicated research and how to apply to enhance selling proposition
    • Knowledge and comprehension of web technologies at a strategic level including:
    -Online advertising and media practices
    -Online advertising measurement
    • Expert proficiency in MS Word, Excel and PowerPoint
    • Knowledge of the various platforms, creative units/executions and current competitive sports media landscape

    • 7+ years of media experience at either agency, client, league or media company
    • Worked in sports and vast understanding of sports rights landscape
    • Exceptional understanding and experience with advertising/promotions on all platforms including Linear TV and both established and emerging social platforms
    • Strong knowledge of standard media measurement tools and research including Nielsen, Mendelsohn, MRI, Simmons, CMR, Repucom, IAG, Comscore, Insight Express, etc
    • Bachelor's Degree

    • Strong ability to multi-task across numerous projects simultaneously
    • Strong ability to manage projects with multiple logistical challenges
    • Excellent oral, written and presentation skills
    • Ability to effectively interact with senior-level management, both internally and externally
    • Comfortable presenting to large groups
    • Highly Proficient in Photoshop

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