Coordinator, Multicultural Marketing (Temp)
- Employer
- HBO
- Location
- New York City, New York
- Salary
- HBO Coordinator, Multicultural Marketing (Temp)
- Posted
- Jan 11, 2019
- Function
- Marketing & Communications
- Specialty
- Administration, Creative, Digital Marketing
- Level
- Entry Level
- Metro Area
- New York
- Duration
- Contract
OVERALL SUMMARY
Looking for a dynamic, self-motivated marketing professional to join our team of culture experts. The Multicultural Marketing team at HBO is responsible for placing our programming and brand in a cultural context. Our culture-first approach requires an individual with an appetite for discovering and engaging with emerging cultures, subcultures, and cultural influencers. We’re looking for someone who is naturally inquisitive and has a keen interest in what shapes and defines culture across a spectrum of communities.
PRIMARY RESPONSIBILITIES:
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Assist with managing multiple external agencies in the development of creative, media plans, and high-impact promotions – including writing creative briefs, providing feedback and managing timelines.
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Act as liaison to internal departments (Creative Services, Legal/Business Affairs, Digital and Social Marketing, Domestic Network Distribution, Research) to help circulate key information and ensure all promotional plans are executed in a timely and efficient manner.
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Support creative development for all advertising/promotional campaigns and coordinate delivery of assets with the in-house and external production teams.
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Traffic marketing materials to Legal/Business Affairs to secure approval on all rights and clearance issues.
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Responsible for day-to-day budget maintenance and awareness including but not limited to invoice submission, tracking and reporting.
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Process contracts and vendor service agreements.
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Organize and inventory department premium and production storage.
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Monitor industry trends and competitor activity and provide regular updates.
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Develop recommendations for innovative engagement tactics, emerging partners, and culture influencers.
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Provide administrative support for department Directors and Managers including (but not limited to) coordinating travel, submitting expenses, and managing calendars. Administrative support will extend to marketing activations on a campaign-by-campaign basis.
REQUIREMENTS:
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Bachelor's degree is required
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1-2 years of experience working at a media company or experiential marketing agency; entertainment industry experience preferred
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Ability to juggle multiple projects simultaneously, perform under pressure and pay close attention to detail
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Solid creative judgment and familiarity developing materials across all forms of media
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Excellent organizational, time management and communication skills
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Knowledge of digital media space, including social media
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Strong MS Word, Excel and PowerPoint skills
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Spanish fluency a plus
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