Media Placement Coordinator

Location
20036, Washington D.C.
Salary
Competitive annual salary + benefits
Posted
Jan 11, 2019
Specialty
Advertising
Metro Area
Washington
Duration
Full Time

Position Objective:
To obtain free and paid placement of PETA public service announcements (PSAs) and advertisements for billboards, print media, TV, radio, and online media

Primary Responsibilities and Duties:
• Develop new pitch ideas and revamp pitches in order to increase free or reduced-rate placement of PSAs and ads
• Develop and implement strategies for generating PSA and ad placement
• Develop and maintain relationships with sales representatives and PSA directors to negotiate free or reduced-rate placements
• Determine the effectiveness of PSA pitches and make recommendations based on these determinations
• Ensure proper timing of PSA pitches in order to avoid conflicts with other media calendar items
• Develop and maintain all records of PSA and ad placements
• Perform any other duties assigned by the supervisor

Qualifications:
• Degree in a related field or equivalent experience
• Three years of marketing or advertising experience
• Demonstrated knowledge of the advertising industry
• Demonstrated knowledge of animal rights issues and PETA campaigns
• Proven ability to negotiate pricing with advertising representatives
• Proven excellent project-management, strategic-thinking, and analytical skills
• Proven exceptional verbal communication skills and exceptional writing and editing abilities
• Demonstrated ability to take initiative and follow through
• Proven ability to make sound judgments and work both independently and as part of a team
• Proven excellent organizational skills and attention to detail
• Proven ability to work well under pressure, meet deadlines, and keep track of numerous projects simultaneously
• Demonstrated problem-solving skills, with a consistent pattern of proactively suggesting solutions
• Support for PETA's philosophy and the ability to professionally advocate PETA's positions on issues
• Commitment to the objectives of the organization

 

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