Vice President, Category, Fashion & Home North America

Posted: 2/2/2019

Location: Universal City, California
Function: Sales & Business Development
Specialty: Business Development, Sales
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


The Vice President, Fashion and Home, North America will focus on growing the overall Apparel, Footwear, Accessories and Home Furnishing revenues. In order to do so, he/she will develop strategies for his/her categories and manage licensee relationships, build stakeholder support, harness internal resource to execute on these.

The ideal candidate will have soft goods manufacturing expertise and experience, and knowledge of the licensing and retail landscape. He/She will have established relationships with major manufacturers and retailers in this space, a successful track record developing and executing category strategies and tactics, an entrepreneurial spirit, and the breadth of skills required to help execute key initiatives & overall growth of the Fashion and Home business.

Responsibilities include, but are not limited to:

Strategy:
  • Grasps the forces that drive strategy, including consumer behavior, technology, retail and supply chain evolution, and can define vision, strategic direction & priorities.
  • Develop & execute category strategies in sync with larger Franchise & regional strategy.
  • Develop line and segmentation strategy for key licensees.
  • Communicates strategy to team members and other internal partners/stakeholders.
  • Finance and Business Planning:
  • Partner with the Senior Vice President on annual budget planning & Long Range Planning.
  • Evaluate and analyze licensee business plans and quarterly sales forecasts.
  • Manage contract negotiations by analyzing and vetting licensee business plans.

  • Category Management and Licensee Management:
  • Maintain knowledge of current industry trends, competitors, business opportunities, threats and dynamics for key licensees.
  • Analyzes category and reviews business in order to identify short-term and long-term revenue-generating opportunities.
  • Tap into the “white space” through seeking new partnerships or developing new products and services, and grow the business.
  • Actively develop and manage a portfolio of licensees to grow the category. Critically evaluate the licensee base to ensure the right amount and best quality partners.
  • Maintain productive relationships and partnerships for the benefit of the organization.
  • Work with the different UBD departments, ensure timely execution of essential licensing function across categories: contract negotiations & contract maintenance, business reviews, product development process, product approvals.

  • Brand and Content Management:
  • Support brand marketing initiatives through development and execution of category plans.
  • Define and integrate key licensees within wider brand and marketing plans.
  • Work with Franchise team to provide business input to strategic and brand planning.

  • Retail Development:
  • Liaise with Retail Development team to complement account promotional and marketing plans and ensure key licensee participation, including meaningful exclusives.
  • Maintain knowledge of seasonality’s and buying cycles of retailers.

  • Management:
  • Responsible for growth and development of direct reports.
  • Perform general supervisory functions such as hiring, onboarding, coaching, performance management and development.
  • Attract, retain and motivate top talent and staff.


  • Minimum of 10 years of experience in manufacturing-side licensed Fashion or Home Furnishings marketing and/or Licensing deal-experience as a licensor and/or retail buying experience in the licensed Fashion or Home Furnishings category.

    Minimum of 5 years of experience leading and managing a team, with a proven successful track-record for creating a team culture of collaboration, transparency, innovation and ownership.

    Proven excellent understanding of brand and property positioning, retail business development function, retail distribution and the retail environment.

    Comprehensive knowledge of licensees' production and creative capabilities/limitations.

    Proven strong relationships with licensees, distributors and retailers.

    Strong track record for delivering growth and solid analytical / financial skills.

    Must be able to travel, sometimes with short notice.

    Strong experience with entertainment based IP with deep insight to the industry and consumer trends where products and content meet successfully.

    Global brand and licensing experience outside North America is a plus.

    Demonstrated ability to be a strategic thinker with the ability to communicate a compelling vision for the business.

    Proven track record of being a collaborative professional with an ability to work independently with cross-divisional teams.

    Able to deliver strong presentations, pitch and negotiate and ability to close deals.

    Bachelor's degree desired. MBA a plus.

    At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

    About Universal Brand Development
    Universal Brand Development globally drives expansion of the company’s intellectual properties, franchises, characters and stories through innovative physical and digital products, content, and consumer experiences. Along with franchise brand management, Universal Brand Development’s core businesses include Consumer Products, Games and Digital Platforms, and Live Entertainment based on the company’s extensive portfolio of intellectual properties created by Universal Pictures, Illumination Entertainment, DreamWorks Animation, and NBCUniversal cable and television. Universal Brand Development is a business segment of Universal Filmed Entertainment Group, and part of NBCUniversal, a subsidiary of Comcast Corporation.

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