Digital Strategist

Employer
SpotCo
Location
New York City, New York
Salary
Great Benefits & 401K employer match!
Posted
Mar 06, 2019
Metro Area
New York
Duration
Full Time

DIGITAL STRATEGIST  

 

SPOTCO is the world’s leading full-service entertainment advertising, marketing and branding agency. Based in New York and strategically aligned with Dewynters in London, Hamburg & Amsterdam, we continue to re-define how live entertainment brands break through in an ever- changing world. We work hard, laugh hard, and form lasting client partnerships based on mutual trust and passion. We help our clients achieve great things. And we think that’s a great thing.

 

Job Responsibilities

  • Collaborate with cross-functional agency teams to develop digital strategy, support go-to-market activities, and measure business impact for live entertainment brands
  • Drive digital thought leadership for the agency; serve as lead digital voice in client meetings, ideation sessions, and new business pitches
  • Build and maintain trusting, collaborative relationships with agency colleagues and clients
  • Help evolve agency’s digital roadmap in collaboration with Director of Digital Strategy - addressing topics such as creative innovation, media effectiveness, and digital measurement

     

Qualifications & Experience

  • Bachelor’s Degree, with a specialization in marketing/advertising or quantitative field
  • 3+ years of experience in a fast-paced agency environment, with a solid understanding of digital marketing  principles
  • Effective communication skills with the ability to distill complex information to clients who may be less familiar with concepts; unparalleled professionalism
  • Familiarity with a range of digital advertising media, as well as a working knowledge of creative/media best practices
  • Familiarity with Google Marketing Platform (Google Analytics, Google Optimize, Google Tag Manager) a plus
  • Appreciation for theater and the performing arts a plus

     

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