Senior Data Specialist, E! News Digital Product & Operations
Location: Universal City, California
Function: Marketing & Communications
Specialty: Digital Marketing, Web Production
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive
Develop dashboards, visualizations, and granular reports to track marketing campaign ROI performance, consumer engagement KPIs, and for analysis of A/B testing resultsLead cross-functional projects using data mining and analysis techniques to grow businessCoordinate with multiple cross-functional teams such as Data Science, Marketing, and Digital Product departments to identify new user segments and other untapped marketsOversee the data/report requests process: tracking requests submitted, prioritization, approval, etc.Handle day-to-day digital operations of the business by closely monitoring site performance, assist quality assurance team in regression testing through Charles Web DebuggingImplement tracking on websites and mobile applications ensuring each variable is configured to product accurate data reports for the businessGenerate technical specifications document to clearly communicate analytics implementation guidelinesManage analytics implementation directly working with developers across all digital platforms such as website, mobile applications, and third-party published platforms. Continually design, test, and deploy new reports - all with the goal of providing a state-of-the-art reporting environmentCollaborate with all departments to monitor and report on key business metrics, partner performance, and make recommendations to senior management as necessaryProvide product ideas and feedback for management considerationDefine, develop, and integrate analytics projects from start to finish under budget and on timeProvide clearly communicated status updates and milestones to executive stakeholders on a regular basisAdditional duties and tasks assigned as needed
PURPOSE: Reporting to the Senior Project Manager, Digital Operations at E! Entertainment, a division of NBCUniversal, the candidate will be responsible for coordinating the implementation efforts for a data analytics tool, along with ongoing analysis and support of the system. The digital operations group is tasked with driving new product and brand initiatives including building a wide range of products and services, extending existing capabilities in emerging platforms, including but not limited to: E! Online, broadband partners, wireless phone carriers, cable video-on-demand partners, download-to-own partners, authenticated streaming partners and others.
JOB RESPONSIBILITIES:Analyze large volumes of data from a variety of sources, applying weighted calculations to determine historical patterns and future trends with statistical models
REQUIRED QUALIFICATIONS AND EXPERIENCE:
● Candidate must have Bachelor’s degree in Business or Economics, and a minimum of 2-4 years of digital analyst experience.
● Master’s related in technology field or MBA in Marketing or Management, preferred
● Working knowledge of Adobe Analytics, Google Analytics, Chartbeat, SQL, visualizations tools
● Must have strong technical skills to implement tracking via Adobe Dynamic Tag Manager, Google Tag Manager
● Must have strong statistical skills in software like Tableau or Excel
● Must have excellent quantitative skills with the ability to articulate and interpret analytical results
● Must have strong organizational skills and the ability to deliver under tight deadlines
● Knowledge of content management systems, and willingness to learn about technological issues that arise in the Digital space
● Must be proficient with MS Office software (Power Point, Excel, Word, Visio, Outlook)
● Be solutions-oriented and have ability to innovate.
● Must have excellent written and communication skills, and show attention to detail
● Strong analytical and problem-solving skills
At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.
About E! Entertainment
E! is the only global, multi-platform brand for all things pop culture. The network is currently available to 91 million cable and satellite subscribers in the U.S and 161 countries globally. “E! News” airs nightly on the network and is the leading multi-platform publisher delivering breaking entertainment news and pop culture coverage 24/7 across EOnline.com and all digital and social media. E! programming includes popular series "Keeping Up with the Kardashians," "Total Divas," “Total Bellas,” "Botched," "Hollywood Medium with Tyler Henry,” “Very Cavallari” and its newest late night topical series “Busy Tonight.” The brand’s robust digital programming slate includes “E! News’ The Rundown” “Face Forward” and “What The Fashion" on Snapchat. E!’s "Live from the Red Carpet" signature events keep fans connected to their favorite stars on pop culture's biggest nights and on November 11 E! becomes the home of the “People’s Choice Awards.” E! is a network of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience. For more corporate information, visit www.nbcuniversal.com.
E! News is the leading daily pop culture show, featuring the biggest and most-talked about stories of the day. Hosted by Jason Kennedy, E! News covers the day’s hottest topics in pop culture and entertainment in a fast-paced, social and entertaining way tailored to a young, hyper-connected audience. Airing in more than 160 countries, E! News boasts the youngest and most affluent viewership and is the only truly cross platform pop culture brand with a monthly reach of 80MM+ people across linear and digital in the U.S. alone.
NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.