Sr. Designer

Location
New York City, New York (US)
Salary
Competitive
Posted
Mar 22, 2019
Ref
14763
Specialty
B2B, Graphic Design
Metro Area
New York
Duration
Full Time

As a Senior Designer for HMH’s new in-house creative agency, you’ll act as a visual storyteller, helping to market new campaigns and programs. As a Senior Designer, you’re expected to meet the HMH brand aesthetics, employ strong typography, design, and composition skills.

 

PRIMARY RESPONSIBILITIES:

  • Conceive of, design, and produce a compelling marketing campaigns to strengthen campaign messaging, draw the reader into the content and distinguish HMH from its competitors.
  • Ensure your creative exemplifies best in class innovative, conceptually driven, and cohesive design while meeting creative brief requirements, carefully selecting font, photography, and design layout.
  • Participate in campaign and execution kick-offs and clearly present work during creative pitch meetings, providing an insightful point of view and rationale.
  • Create (and refers to) style guides for campaigns, translating intent into a brand identity system and ensuring that design/production colleagues have the guidelines necessary to work on other efforts along a given campaign.
  • Display strong knowledge of the design of existing campaigns (including branding, photography, typography, etc) in order to leverage that creative for efforts along a campaign and don’t overlap key branding elements across various campaigns.
  • Works on numerous projects at a given time, staying on top of deadlines and proactively communicating any challenges to both account managers and Design Managers.

 

EDUCATION & EXPERIENCE:

  • 5+ years of experience in graphic design. Experience designing for B2B solutions (education publishing industry preferred)
  • Proficient in MS Word, Excel, and PowerPoint; Adobe InDesign, Photoshop and Illustrator; willingness and ability to create an elegant, designed “feel” in programs such as PPT and Word that were not written primarily as design vehicles
  • Proven track record in developing compelling creative work for complex clients and businesses
  • Experience developing strong client relationships
  • Speed and agility; ability to work efficiently and effectively under pressure, developing creative design within tight deadlines

  • Strong written and verbal communication skills, including presentation skills

  • Expertise in digital channels and marketing is a plus 

  • Experience with 3D modeling is a plus

  • Experiene with user experience (UX) is a plus

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