Marketing Coordinator

Posted: 6/4/2019

Location: Hartford, Connecticut
Function: Sales & Business Development
Specialty: Business Development, Sales
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive

NBC Connecticut & Telemundo Connecticut is looking for someone to work with the station’s Marketing Manager and sales team to deliver multiplatform marketing solutions that drive advertising revenue for the station.

Essential Functions
  • Develop customized marketing materials for new sales opportunities
  • Gather competitive research and advertiser media spending
  • Work with sellers to obtain media proposals
  • Compile, draft and edit marketing plan documents and adapt to a variety of formats for different audiences
  • Support the development of sales marketing strategy and cutting-edge multiplatform marketing solutions that drive advertising revenue for NBC Connecticut & Telemundo Connecticut and the Owned Stations
  • Generate ideas that could lead to new sources of revenue – stay on top of current events, trends, and competitive efforts to identify innovative revenue streams
  • Work with a cross-functional team to execute marketing initiative. Execute on those strategies by coordinating with the various departments responsible for deliverables: finance to purchase contesting prizes, web to launch online campaigns, promotions to advertise, etc.
  • Spearhead every aspect of social media contesting: writing and confirming rules & regulations with legal, submitting production requests for creative, reconciling winners, and recapping campaign success
  • Ensure customer satisfaction in pre- and post-sales service. Monitor the execution of campaigns to ensure communication between sales production and client is easy and effective in an effort to solidify renewal
  • Work with clients and agencies in partnership with Sales to help address client needs and explore business options
  • Help coordinate marketing and community activities. Track event dates, identify resources necessary for events (marketing collateral, promotional giveaways, news coverage, volunteers)

  • Basic Qualifications:
  • Bachelor’s degree
  • At least one year’s experience in promotion, advertising, marketing, or other related creative field
  • Must be proficient in PowerPoint, Word and Excel

    Eligibility Requirements:
  • Interested candidates must submit a resume/CV through to be considered.
  • Must be willing to work at the location in West Hartford, CT.
  • Should be able to work flexible hours (including weekends).
  • Must have unrestricted work authorization to work in the United States.
  • Must be 18 years or older.
  • Must be covered by Solutions, NBCU's Alternative Dispute Resolution Program

    Desired Qualifications:
  • Bilingual skills – Spanish/English
  • Extremely strong writing and deck creation skills
  • Previous professional experience in television production, ad sales or marketing
  • Exceptional project management, communication and presentation skills
  • Organizational skills - must possess the ability to manage multiple priorities
  • 3-5 years marketing and/or advertising experience, preferably at an agency, or in an entertainment industry, broadcast or cable television environment
  • Knowledge of entertainment brand marketing and advertising
  • Proactive planning and solid project management skills
  • Strong attention to detail in a high-volume environment that requires extensive multi-tasking and multiple deadlines
  • Ability to manage cross-functional relationships and collaborate in a creative, team-oriented environment
  • Familiarity with consumer research, Nielsen data, etc.
  • Familiarity with broadcast and/or digital sales systems
  • Proficiency in Photoshop (Final Cut Pro)

    At NBCUniversal, we believe in the talent of our people. It’s our passion and commitment to excellence that drives NBCU’s vast portfolio of brands to succeed. From broadcast and cable networks, news and sports platforms, to film, world-renowned theme parks and a diverse suite of digital properties, we take pride in all that we do and all that we represent. It’s what makes us uniquely NBCU. Here you can create the extraordinary. Join us.

    NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

  • We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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