Senior Manager, CRM

Pasadena, California
Jun 14, 2019
Metro Area
Los Angeles
Full Time

Position: Senior Manager, CRM

Location: San Gabriel Valley

Status: Full Time

Estimated Duration: Ongoing

Starts: Interviewing Now

Rate: DOE

Job Description:

Online supplement retailer client is seeking a Senior Manager, CRM to lead overall CRM strategy including Email, SMS, Push and In-App.

Senior Manager, CRM Responsibilities:

- Develop CRM strategy to leverage email, push, in-app, drive onboarding, LTV improvement, advocacy, retention & winback

- Work with teams to develop and enhance features for personalized marketing

- Manage program performance ensuring campaigns have clear metrics to report against

- Conduct ongoing A/B testing to optimize and increase CRM programs, including lifecycle trigger, transactional messaging, and large-scale campaigns

Senior Manager, CRM Requirements:

- Bachelor's degree

- 7+ years of email and/or mobile push/in-app marketing experience

- Experience implementing campaigns from concept through to execution and post-campaign analysis

- Strong ESP experience, especially onboarding new platforms

- Experience in an e-commerce, subscription, or B2C


If you feel you are qualified for this position please send your resume (and samples if applicable) to:

View additional job opportunities at

Creative Circle is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. Creative Circle will consider qualified applicants with criminal histories in a manner consistent with the requirements of applicable law. If you need a reasonable accommodation in the application process, please contact your Recruiter (the person you'll be interviewing with) or a member of our Human Resources team to make arrangements.

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