Director, Cross-Platform Sales - NBC Sports Washington

Posted: 6/20/2019

Location: Bethesda, Maryland
Function: Sales & Business Development
Specialty: Business Development, Sales
Level: Manager (Supervisor)
Duration: Full Time
Salary Description: competitive


Job Scope:

The Director of Cross Platform Sales will report to the Vice President of Sales and lead new media sales efforts for NBC Sports Washington. This position will be the subject matter expert for all multi-platform sales solutions, and oversee digital ad revenue in conjunction with local and national sales teams. Expected to meet or exceed revenue goals for digital, social, live streaming and any new multi-media platforms (e.g. podcasts). This position will act as a key conduit between sales and content teams on creating and executing sellable opportunities around digital and social initiatives.


Responsibilities:
  • Work with VPOS, LSM and NSM on multi-platform partnership ideas to drive overall team revenue
  • Primary liaison between ad sales and internal stakeholders to effectively translate brand/client needs into actionable cross-platform sponsorships
  • Collaborate with corporate leadership, content leadership, digital and social teams to build original, compelling advertising solutions and go to market initiatives
  • Work with VPOS to lead future sales opportunities in timely manner
  • Direct multi-platform sales strategy through ideation, pricing (“digital rate card”), packaging, inventory management and reporting
  • Oversee process and execution of integrated campaigns with support of Sponsorship Manager, and other Sales Coordinators.
  • Meet revenue goals through live streaming, branded content, site, app, video, podcast, and all non-traditional platforms.
  • Actively sell sponsorships and work closely with Local Account Executives & National Sales Teams.
  • Cultivate and grow relationships at multiple levels of client organizations to sustain long-term growth
  • Develop innovative business development strategies and new products, within or outside of advertising sales to generate incremental revenue
  • Identify key advertising and digital trends to be the subject matter expert and educate the sales teams on how it relates to our team.


  • Basic Qualifications:
    • Consultative expert in the digital space
    • Strong presenter with sales experience
    • Thorough knowledge of digital ad ops
    • Knowledge of Sales Force and Wide Orbit
    • Knowledge of Washington DC sports landscape
    • Bachelor’s degree or equivalent experience
    • Minimum 3 years of experience in similar or related industry
    • Ability to create sales presentations using PowerPoint




    NBCUniversal is one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. NBCUniversal owns and operates a valuable portfolio of news and entertainment television networks, a premier motion picture company, significant television production operations, a leading television stations group, and world-renowned theme parks.

    Sports & Olympics
    NBC Sports Group serves sports fans 24/7 with premier live events, insightful studio shows, and compelling original programming. The sports media company consists of NBC Sports, NBC Olympics, NBCSN, Golf Channel, Olympic Channel: Home of Team USA, NBC Sports Regional Networks, NBC Sports Radio and NBC Sports Digital, which includes NBCSports.com, NBCOlympics.com, GolfChannel.com, the digital assets of the NBC Sports Regional Networks, Rotoworld, the NBC Sports Talk franchise, multiple apps, and two transactional sports businesses, GolfNow and SportsEngine. NBC Sports Group possesses an unparalleled collection of television rights agreements, partnering with some of the most prestigious sports properties in the world: the International Olympic Committee and United States Olympic Committee, the NFL, NHL, NASCAR, INDYCAR, PGA TOUR, The R&A, PGA of America, Churchill Downs, Premier League, Tour de France, French Open, and many more.

    NBCUniversal’s policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law. NBCUniversal will consider for employment qualified applicants with criminal histories in a manner consistent with relevant legal requirements, including the City of Los Angeles Fair Chance Initiative For Hiring Ordinance, where applicable.

    We are one of the world’s leading media and entertainment companies in the development, production, and marketing of entertainment, news and information to a global audience.

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