Digital Content Manager

21152, Sparks
Jun 25, 2019
Metro Area
Full Time

Digital Content Manager


General Description:

The digital content manager curates and creates content for US Lacrosse’s websites and social media, with an emphasis on US Lacrosse Magazine channels ( and @USLacrosseMag). The ideal candidate welcomes the challenge of creating content that stands out in a crowded digital environment, separates the news from the noise, believes in the power of storytelling to advance our mission and innovates messaging across multiple platforms. The ideal candidate also is comfortable operating at a fast pace without sacrificing quality or attention to details.

Expected Hours of Work:

US Lacrosse core business hours are 8:00am to 8:00 pm Monday - Friday and 10:00am to 2:00pm on Saturday. This position is generally expected to work 8:30am to 5:00pm Monday-Friday and regularly requires longer hours or weekend work as related to events and other business needs.


Travel is primarily local during the business day, although some out-of-area and overnight travel will be expected for select events.

Lacrosse Experience:

Lacrosse experience is not required for this position. Knowledge of the sport (participation or prior job) is preferable.

Essential Duties & Responsibilities:

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Should you need an accommodation due to disability, please contact the Human Resources department.

  • Oversees content creation for
  • Contributes to content development and maintenance of
  • Organizes and maintains digital content calendar.
  • Writes entertaining and search engine-optimized copy and headlines.
  • Monitors social media; posts regularly to Twitter, Instagram, Facebook.
  • Employs SEO tactics to grow audience and maximize reach.
  • Collaborates with web developers to troubleshoot and enhance site functionality and capability, respectively.
  • Recruits and contracts freelance writers, photographers, videographers.
  • Assigns stories to staff and freelance contributors.
  • Innovates and re-purposes content across multiple digital platforms.

Core values & Competencies:

  • We Influence – Written and Verbal Communication
  • We Serve - Customer Focused
  • We Create & Innovate - Creativity
  • We Collaborate – Peer Relationships
  • We are Humble & Honest – Integrity and Trust
  • We Embrace Individuality – Diversity
  • We Have Fun - Humor



Supervisory Responsibilities:

This position has no supervisory responsibilities.

Required Experience:

  • Three (3) years experience working as a content manager or editor
  • Strong writing skills and knowledge of AP style
  • Experience working in content management systems (CMS)
  • Familiarity with HTML, Adobe Creative Cloud and Google Analytics
  • Proficiency in Twitter, Instagram, Facebook and other social media

Preferred Education:

  • Bachelor’s Degree in Journalism, Marketing, Communications or English.

Work Conditions and Physical Requirements:

This job operates in a professional office environment and routinely uses standard office equipment. The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job.

While performing the duties of this job, the employee:

  • Occasionally works in outside weather conditions, including occasional extreme temperatures.
  • Lifts and move boxes, supplies and equipment up to 20-30lbs.



Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. The omission of specific statements of duties does not exclude them from the position if the work is similar, related or a logical assignment to the position.  The duties listed above are intended only as illustrations of the various types of work that may be performed. Duties, responsibilities and activities may change at any time with or without notice.